On Thursday, Suki Waterhouse made heads turn in London while on a plant shopping spree, rocking Ecco’s Biom Lite sneakers in a striking deep red color.
The Ecco Biom Lite is among the lightest sneakers from the brand, offering a super flexible fit and reliable comfort for all-day wear. Her pair showcased a rounded toe design, matching laces, and a contrasting outsole. The upper part had a soft leather-like feel, snugly hugging her feet. With a low-key logo on the side and molded grip in the heel, these sneakers balance style and practicality without being bulky.
Ecco has been pushing forward modern silhouettes into the fashion scene in the U.S. and U.K. Recently, their Biom collection—including some cool trail styles and slip-on shoes—was highlighted in the brand’s “Icons That Last” campaign headed by Chloë Sevigny. For this campaign, Sevigny opted for Ecco’s nifty lace-up Biom C-Trail ballerina sneakers during her public appearances in New York City.
Suki paired her vibrant red low-tops with sheer black tights, shiny burgundy running shorts featuring white trims, a graphic tee, and a stylish navy jacket. Her outfit screams 80s and 90s retro vibes, reminiscent of classic gym uniforms but grounded with Ecco’s minimalistic sneakers. She accessorized with a bold pink bag and sleek black sunglasses.
Ecco, the cool Danish shoe brand recognized for its integrated production approach, has just appointed Neal Taylor (ex-Reebok bigwig) as CEO for its Americas division. They’re ramping up their wholesale strategies and online sales with fresh leadership insights. Their upcoming spring 2025 range will showcase minimalist slides, stylish sculptures, and several exciting versions from the Biom lineup.
This year, Waterhouse also co-founded an app With Gratitude with Poppy Jamie, aimed at sharing positivity and fostering connections among friends. Lately, her casual looks have mirrored a low-key vibe—perfect for everyday wear that feels both practical and stylish.
