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Style Asos is praised for 'leading the way' in inclusive fashion after developing disability-friendly clothing line in collaboration with a Paralympic athlete

04:05  05 july  2018
04:05  05 july  2018 Source:   dailymail.co.uk

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Asos is praised for ' leading the way ' in inclusive fashion after developing disability - friendly clothing line in collaboration with a Paralympic athlete . An image of a model using a wheelchair on ASOS has been praised by shoppers.

The project came about after Ball-Hopkins, a BBC Bristol sports reporter who is also training for the Tokyo 2020 Paralympics , emailed This is what our young people keep asking for and it is great to see @ ASOS leading the way with models who are wheelchair users AND fashion which is accessible!

a little girl sitting on a bicycle: ASOS has been praised by shoppers after using paralympian Chloe Ball-Hopkins in its latest campaign© Provided by Associated Newspapers Limited ASOS has been praised by shoppers after using paralympian Chloe Ball-Hopkins in its latest campaign

Shoppers have praised ASOS after it created a range of clothes designed specifically for people with disabilities.

Paralympian Chloe Ball-Hopkins was enlisted to work in a new collaboration with online retailer to create a range of disability-friendly clothing.

Sharing the news on Twitter Chloe revealed she had worked with ASOS for several months to achieve a wheelchair friendly design which she also modeled.

In her tweet Chloe wrote: 'So over the last several months I have been working with @ASOS to create a fashionable, yet practical waterproof all in one!

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Asos has been praised for selling clothes designed with people who have disabilities in mind. The online retailer has released a tie-dye waterproof jumpsuit for festival season, which has been adapted to be wheelchair friendly . It was designed in collaboration with GB Paralympic hopeful Chloe

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'Not just for people like me in a chair but for anyone. It's about making fashion accessible! So what should be next?!'

a close up of a girl: Chloe shared the news of her collaboration on Twitter with her tweet amassing hundreds of likes and comments of support© Provided by Associated Newspapers Limited Chloe shared the news of her collaboration on Twitter with her tweet amassing hundreds of likes and comments of support a little girl posing for a picture: Chloe revealed she had worked with ASOS for several months to achieve a wheelchair friendly design© Provided by Associated Newspapers Limited Chloe revealed she had worked with ASOS for several months to achieve a wheelchair friendly design

The post received a flood of responses from others praising the brand for their inclusive approach.

One person said: '@ASOS leading the way! This is honestly the first time I have ever seen a disabled model in a 'normal' set up, rather than a special one off to gain attention. So happy my ASOS addiction is fueling a forward thinking, caring business.'

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People Are Praising ASOS ' Latest Move Towards Inclusive Fashion . Natalie Gil. ASOS has gained a reputation for inclusivity over the years. The project came about after Ball-Hopkins, a BBC Bristol sports reporter who is also training for the Tokyo 2020 Paralympics , emailed ASOS with her

Asos has launched a wheelchair- friendly jumpsuit, designed in partnership with British paralympic athlete and BBC Bristol sports reporter Chloe Ball-Hopkins. The collaboration came about after Ball-Hopkins sent an email to the company, urging it to offer adaptive clothing options -- after all

Another wrote: 'This is the first time I've seen anyone with a visible disability on a fashion website, well done @asos would be great to see more inclusitivity like this.'

The weatherproof jumpsuit which has been designed to be 'wheelchair friendly' retails for £50 and features adjustable cuffs in addition to being a baggy, relaxed fit.

A Twitter user speaking under the handle 'sassyb2be' called on other brands to take note of ASOS's ability to design according to different needs.

She wrote: 'I hope other brands take note having a 'disability' is not stopping anyone ever just give opportunity and let the talent speak volumes - I pray it gets better for my daughter and so many others.'

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VIEW GALLERY. ASOS has been widely known as an inclusive fashion brand for a considerable time. From refusing to airbrush their models to offering an ample range of sizes, ASOS has long been a step above other companies.

Asos has launched a wheelchair- friendly jumpsuit, designed in partnership with British paralympic athlete and BBC Bristol sports reporter Chloe Ball-Hopkins. The collaboration came about after Ball-Hopkins sent an email to the company, urging it to offer adaptive clothing options -- after all

The British retailer has previously been praised for its unedited images and using plus size models.

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