Australia Amazon unveils October dates for 66-hour Prime Day extravaganza that will put small businesses “front and centre”

19:41  28 september  2020
19:41  28 september  2020 Source:   smartcompany.com.au

New date leaked: Amazon Prime Day should start on October 13th

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Prime Day is an annual deal event exclusively for Prime members, delivering two days of special savings on tons of items. 13-14 and marked the two biggest days ever for small & medium businesses in Amazon ’s stores worldwide. Back to top.

Amazon was forced to put Prime Day on hold in the U.S. this year as a result of the coronavirus pandemic, which generated Amazon settled on a mid- October Prime Day after it consulted with its global teams and spent several months adjusting operations inside its warehouses to make it safer for

a group of people standing in front of a building: Amazon-fulfillment-centre-Dandenong © Provided by Smart Company Amazon-fulfillment-centre-Dandenong

Amazon has unveiled the dates for its annual Prime Day discount event in Australia, confirming Aussies will be able to access deals for a record 66 hours between October 13 and 15, 2020.

The sales event offers discounts and ‘lightning deals’ on Amazon’s tech and subscription products, as well as on all manner of items from sellers on the platform, including participating small businesses on Amazon Marketplace.

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Amazon is postponing its marquee shopping event Prime Day until at least early October . The company had previously targeted September as The email advises sellers to use the week of Oct. 5 as a "placeholder date " for Prime Day promotions and coupons, but cautions that "exact Prime Day

Prime Day day 2 is here, and it runs through Wednesday Oct. 14 for Amazon Prime members. Our experts are continually updating the list of top Prime Day deals. Black Friday and Cyber Monday have in recent years become a months-long extravaganza that kicks off on Oct.

The Aussie event will begin at 12am AEDT on Tuesday, October 13, and continue for 48 hours until 11.59pm AEDT on Wednesday, October 14.

But, Aussies will also be able to access Prime Day deals on the US store until 6pm AEDT on Thursday, 15 October.

That means the event will last a record 66 hours, an hour longer than in 2019, and 18 hours longer than the inaugural Aussie Prime Day in 2018.

According to country manager for Amazon in Australia Matt Furlong, this year’s event is intended to shine a light on Aussie small businesses, which have been hard hit by the COVID-19 pandemic and the economic crisis.

“We’re excited to offer Australian Prime members the chance to access fantastic savings across tens of thousands of products from international and Aussie brands across all categories,” he said in a statement.

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The transit time is calculated using business days , meaning Saturday and Sunday don't count toward the transit time (unless we've specifically offered a weekend delivery during checkout). Holidays are also taken into account when calculating the transit time.

Amazon Prime Day wraps up after two days , with more than 1 million deals being offered to members. Here's what I purchased during the 48- hour shopping event. In fact, even I had to get in on the 48- hour extravaganza before it ends at 3 a.m. ET Thursday. Not surprisingly, Amazon devices, such

“To help customers discover more local brands on Amazon.com.au, we are proud to put small Australian businesses front and centre through our ‘Shop Local’ store on Prime Day and beyond.”

The Shop Local store will feature products from Aussie small businesses, in a bid to connect shoppers with local brands.

A COVIDSafe Prime Day

October’s event will be the third Prime Day since Amazon launched in Australia in 2017, although the first two were held in mid-July.

This year’s event was delayed due to the pandemic, in a measure Amazon tells SmartCompany was intended to ensure the safety of workers while still meeting the needs of sellers and consumers.

Back in March, Amazon warehouse employees in the US went on strike, after several members of staff tested positive for COVID-19. The strikers were demanding better protective gear and hazard pay.

Ahead of a prospective busy period in Australia, Amazon tells SmartCompany safety is its top priority.

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Amazon Prime Day is usually in July, smack dab in the summer lull of big hallmark deal events. You could madly refresh the Amazon homepage for 36 consecutive hours . Or you could get the drop on Is Prime Day a mildly craven capitalistic construct determined to invoke a Pavlovian FOMO response

Amazon ships internationally, but delivery times may be longer than usual. You can find the most up-to- date delivery estimates at checkout. You can track your order and deliveries from Your Orders. If you have placed an order and would like to start a return, visit our Online Returns Center .

The business has spent $4 billion on new safety measures, globally, since the beginning of the year, an Amazon Blog claims, and implemented measures such as social distancing, staggered shift start times, additional break rooms and temperature checks.

The 2019 Prime Day sale was also somewhat marred by protests, amid allegation of mistreatment of workers in Amazon fulfilment centres around the world.

Money matters

Despite growth in the Australian market, Amazon still isn’t quite profitable Down Under.

But, the COVID-19 pandemic has since driven an uptick in e-commerce, as consumers get more comfortable with doing their shopping — and everything else — online.

Further, Amazon’s Australian operations reportedly almost doubled their revenues in 2019, raking in $562.1 million.

Less than half of that — $219.4 million — came from the retail sales, while revenues from third-party sellers totalled $55.4 million.

According to a report from Business Insider, last year’s Prime Day generated about US$2 million ($2.83 million) in revenue across the almost three-day event.

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The post Amazon unveils October dates for 66-hour Prime Day extravaganza that will put small businesses “front and centre” appeared first on SmartCompany.

Amazon shopping event in the starting blocks: the date for Prime Day has been fixed - Amazon is giving away vouchers .
For Amazon customers, it is the event of the year: the Amazon Prime Day bargain event. In 2020, Corona swirled the schedule of the US trading giant upside down, but the date has now been set. And Amazon wants to trick customers into generating sales with a trick. © Provided by Finanz.net MIKE CLARKE / AFP / Getty Images • Amazon Prime Day on October 13th and 14th • Amazon promises numerous bargains and deals • Vouchers to boost sales at small and medium-sized companies the Prime Day of Amazon t

usr: 1
This is interesting!