Money: Snapchat to launch gaming platform next month: Cheddar - PressFrom - Australia
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MoneySnapchat to launch gaming platform next month: Cheddar

18:52  15 march  2019
18:52  15 march  2019 Source:   reuters.com

Facebook is launching a new gaming hub and app to try and lure gamers to the social network

Facebook is launching a new gaming hub and app to try and lure gamers to the social network Facebook is launching a new hub for gaming content on the social network. The company is putting video-game streaming, groups, casual games, and other gaming-related material in a specialised tab in the app.

Snap Inc. may soon be launching a gaming platform that lets you play games from within Snapchat . it will likely have an augmented reality focus. According to the report, Snap Inc. has already signed deals with multiple game publishers to launch its own gaming platform later Read this next .

Cheddar in January 2017 launched a 24-hour linear feed on Twitch, the gaming and video platform owned by Amazon.[29][30] On March 15, 2018, Cheddar Big Cheddar News is a general news streaming channel which launched on April 17.[39] The Snapchat Discover channel, also targeted for

Snapchat to launch gaming platform next month: Cheddar© Reuters/Lucas Jackson The front of the New York Stock Exchange (NYSE) with a Snap Inc. logo hung on the front of it stands shortly before the company's IPO in New York

(Reuters) - Parent of Snapchat messaging app Snap Inc plans to announce its gaming platform for developers next month, online news service Cheddar reported on Friday, citing a person familiar with the matter.

Shares of the company rose nearly 3 percent in trading before the bell.

The platform, codenamed "Project Cognac," will feature a handful of games from outside developers designed to work specifically in the Snapchat app, according to the report.

Snapchat will launch a gaming platform, now that its rivals have copied everything else

Snapchat will launch a gaming platform, now that its rivals have copied everything else After being hampered by stagnant growth as its rivals relentlessly copy and repurpose its core features, the next era in the story of Snapchat is apparently at hand. And it will have gaming at its core. The popular ephemeral messaging app is reportedly set to host a summit for content creators and developers in Los Angeles on April 4, during which the company will formally unveil what it’s been referring to internally as “Project Cognac” — a gaming platform that includes a slew of new games for Snapchat users to play that were developed by outside creators.

The platform will launch later this year, the report says, and Snap is already signing on game publishers to participate in its efforts. Augmented reality applications really benefit from sidling up closely to a camera platform , where you can snap a photo or record some video of an encounter with

Snapchat is about to expand into a gaming platform as well as a multimedia messaging app, according to a new report. The company’s shares tumbled earlier this month after an analyst noted that Snapchat ’s users were spending less time using the app, while also cutting his estimate of user

The new gaming initiative will be unveiled at Snap's first-ever summit for content and developer partners in Los Angeles on April 4 and video initiatives like more original shows will also be announced, the report added.

Technology news website The Information first reported that Snap was working on a gaming platform in June 2018.

Snap declined to comment on the Cheddar report.

Snap Inc's Snapchat, known for its disappearing messages and funny filters, has struggled since going public in March 2017, as Facebook's popular photo-sharing app, Instagram, has replicated many of its novel features.

A controversial redesign of the app last year also alienated some of Snapchat's users and advertisers.

(Reporting by Arjun Panchadar in Bengaluru; Editing by Anil D'Silva)

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