Money Facebook has problems fact-checking words, but now it wants to check photos and videos

13:30  14 september  2018
13:30  14 september  2018 Source:   qz.com

Facebook users are changing their social habits amid privacy concerns

  Facebook users are changing their social habits amid privacy concerns The Pew Research Center has released the results of a survey that shows many Facebook users have changed how they interact with the site over the past year. However, Pew didn't find any major differences between Democrats and Republicans. While Facebook and other social platforms have been accused by some of having a liberal bias, Pew found that Republicans and Democrats were equally as likely to have taken a break from Facebook or deleted the app over the past year.

a man wearing a suit and tie© Provided by Quartz To say that Facebook’s fact-checking efforts are going well would not pass the muster of any good fact-checker. Its external partners have said the system is inefficient. Some of them are getting brutally attacked online. Partisan bickering has also been an issue. And most importantly, sketchy news sources and fake stories continue to thrive on the platform.

Facebook’s executives, on the other hand, keep praising the program. And on Thursday (Sept. 13), the company announced that it would be expanding its fact-checking work to photographs and videos. In a post, Antonia Woodford, a product manager at Facebook, says it built a machine-learning model to identify potentially false images or clips. These get sent to one of Facebook’s 27 fact-checking partners who are based in 17 countries. These fact-checkers are expected to use techniques “such as reverse image searching and analyzing image metadata” to determine whether the content has been falsified.

Facebook’s fight against fake news isn’t going so well

  Facebook’s fight against fake news isn’t going so well This week, Facebook’s top two executives have touted the company’s effort to fight fake news. Analytics from tracking firm NewsWhip, tweeted out by John Herrman at The New York Times, and confirmed to Quartz by NewsWhip, show that the fourth most-engaged-with story on Facebook from the first week of September 2018 is a story from America’s Last Line of Defense, which fact-checking website Snopes (which Facebook works with) has called a “junk news network.” The piece claims that Michael Jordan has resigned from Nike’s board, “taking Air Jordans with him.” It is, of course, false. (For one thing, Jordan isn’t even on Nike’s board.

“As we get more ratings from fact-checkers on photos and videos, we will be able to improve the accuracy of our machine learning model,” Woodford writes. The company is also working on technological solutions to determine whether visual content had been manipulated (as is the case with “deepfake” videos like this, for example).

Manipulated images are a common way to the spread of misinformation, and hoaxers are getting more and more sophisticated with their methods, but text-based articles are hard enough to check. The current system is far from perfect, and now Facebook is piling on yet another, difficult ask.

Westpac customers to be able to ask Apple’s Siri to check their bank balance .
Apple’s voice-activated assistant Siri can be useful for many things – directions, calendar reminders or proving a point in an argument. And now it appears you’ll be able to use Siri to bank.Westpac has announced its customers will soon be able to make payments using voice technology with ‘Siri for Westpac’, an extension of the bank’s mobile banking app for iPhones.It will enable customers to link their Westpac account to make a payment and check their account balance through Siri.

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