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Offbeat Burger King multiplies original initiatives to promote social distancing

13:31  25 may  2020
13:31  25 may  2020 Source:   viepratique.fr

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Burger King debuted " social distance crowns" that keep customers 6 feet away from each other in Germany. Two crossed lines that form an 'X'. It indicates a way to close an interaction, or dismiss a notification. Burger King debuted " social - distance crowns" in Germany.

Burger King has debuted ' social - distance crowns' designed to keep customers 6 feet apart from each other as its restaurants reopened in Germany. The huge golden crowns, feature the Burger King logo, and ensure that the wearer can't get too close to a fellow customer. 'We wanted to reinforce the rules

If original initiatives promoting social distancing have been observed almost everywhere on the globe, only independent brands were concerned by these somewhat eccentric ideas. Today, a big name in fast food adds its grain of salt: it is Burger King.

couv burger king © Provided by Vie Pratique King Burger Cover

If original initiatives promoting social distancing have been observed almost everywhere on the globe, only independent brands were concerned by these slightly eccentric ideas. Today, a big name in fast food adds its grain of salt: it is Burger King.

In the game of social distancing, Burger King wins. Since the beginning of the health crisis, the American brand has multiplied marketing operations, all more offset than the others, with a very clear goal: to push people to maintain safety distances and to respect gestures barriers .

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The Italian division of Burger King is taking a very different but possibly more effective approach. Its " Social Distancing Whoppers" come with three times the normal amount of onions, thereby encouraging people to avoid the diner' s toxic odor. -via Design Boom | Photo: Burger King Germany.

Burger King Italy has playfully added another layer to social distancing with the debut of a new Whopper, triple-loaded with onions, to keep others at A commercial promoting the so-called “ social distancing Whopper” hit YouTube on Thursday, opening with footage of a woman waiting for an

The Social Distancing Whopper: a burger that promotes social distancing

Various and varied initiatives have been identified in different European countries; starting with Italy. In this country very affected by COVID-19, Burger King has marketed a Whopper with triple layer of onions. The goal is to give foul breath to anyone who consumes it, and to deter anyone from getting too close to the individual. Ingenious.

Exit the crown, make way for the sombrero

On the side of our German neighbors, Burger King launched an idea a little less aggressive for smell. If the brand is known to distribute cardboard crowns to its consumers, with the health crisis, these crowns have turned into prominent sombreros, which allow its wearer to create a security perimeter of one meter around his person. So judge for yourself!

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The Italian division of Burger King is taking a very different but possibly more effective approach. Its " Social Distancing Whoppers" come with three times the normal amount of onions, thereby encouraging people to avoid the diner' s toxic odor. -via Design Boom | Photo: Burger King Germany.

BK Introducing The Social Distancing Whopper: https://www.adsoftheworld.com/…/ burger _….

  Burger King multiplie les initiatives originales pour favoriser la distanciation sociale © Provided by Practical Life

ALSO ON MSN: Burger King reveals how to make the Whopper at home, with consumer products (03/30/20)

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