Tech & Science German smartphone market: High-end less in demand - Galaxy A71 and iPhone SE are bestsellers

15:25  29 september  2020
15:25  29 september  2020 Source:   t3n.de

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This is a list of best -selling mobile phones . The best -selling mobile devices are the Nokia 1100 and 1110, two bar phones released in 2003 and 2005, respectively. Both have sold over 250 million units.

Worldwide smartphone vendors shipped a total of 276.4 million units during the second quarter of 2020 Looking ahead, as the several consumers limit the spending and opting for a less expensive The timely launch of the new SE (2020) & iPhone 11 series continued to help drive the growth for the

Samsung Galaxy S20 FE in Blau. © Samsung Samsung Galaxy S20 FE in blue.

The German smartphone market is suffering from the corona crisis in the second quarter of 2020. Nevertheless, the two market leaders were able to increase their shares - and a third manufacturer was able to grow.

After the market researchers from Gartner and Strategy Analytics had published not very rosy figures on the global smartphone market in the past few months, Counterpoint offers a look at the German market. According to the data, the industry in this country collapsed by 27 percent compared to the previous year. The manufacturers were apparently mainly able to achieve sales with models of the upper middle class.

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Samsung and Apple dominate the German smartphone market

Despite the massive drop in sales, Samsung was not only able to maintain its top position in Germany, it was also able to expand it slightly. Compared to the second quarter of 2019, the South Korean industry leader increased from 36 to 37 percent. Huawei, previously number two in the German market, had to surrender its position to Apple in the second quarter: Huawei's market share fell from 20 percent to 18 percent from Q2 2019 to Q2 2020, while Apple increased by seven percent from 16 to 23 percent in the same period could.

German Smartphone Market 2020 - Brand Share in Percent. (Screenshot: Counterpoint

In addition to Samsung and Apple, the Chinese tech giant Xiaomi also achieved more than healthy growth and grew by 250 percent, according to Counterpoint. Although the manufacturer is best known for its affordable entry-level and mid-range smartphones, it was loud Counterpoint is the best-selling model in Germany, the Mi 10 5G , which costs around 800 euros. In view of this development, Counterpoint sees Xiaomi as the successor to Huawei, which is known to suffer massively from US sanctions.

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Phones & Accessories Best Sellers Accessories Pay As You Go Phones SIM-Free Phones Mobile Broadband Wearable Technology Telephones & VOIP Amazon App Store. Samsung Galaxy A 71 Mobile Phone ; Sim Free Smartphone - Prism Crush Silver (UK version).

smartphone market in Germany: monthly sales in 2020. (Screenshot: Counterpoint)

German smartphone market: iPhone SE and Galaxy A71 are bestsellers

According to Counterpoint, the high-end segment in particular suffered from the corona pandemic: the category from 800 US dollars shrank by 19 percent The previous quarter to only seven percent. Above all, the sales of Samsung's top models of the Galaxy S20 series was heavily affected by the crisis been ffen. Instead, the demand for devices in the $ 300 to $ 600 segment grew strongly: from 23 percent in the previous quarter to 30 percent. With the Galaxy S20 FE , Samsung had apparently reacted to the current situation and launched a new model of its S20 series for the Christmas business, which falls into the upper price range with its price from 633 euros * .

Samsung's Galaxy A71 is a hit in Germany. (Photo: t3n)

According to the market researchers, Apple's iPhone SE (2020) and Samsung's Galaxy A71 were particularly successful in the second quarter. Interestingly, in the first quarter of 2020, the , Samsung's cheaper Galaxy A51, was named a bestseller worldwide, the . This could indicate that customers in Germany tend to have more money available for a smartphone.

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The best cheap phone available today? That's the brilliant value Apple iPhone SE (2020). (Image credit: Apple). There are cheap phones , and then there are super-cheap phones you can pick up the Nokia 1.3 for £80 or even less in the UK at the moment, so you're looking at the minimum you can

Counterpoint also conducted a survey between May and June to capture consumer sentiment in Germany. As a result, 30 percent of respondents said they would wait longer than usual for their next smartphone purchase, while 40 percent said they plan to cut their budget for future smartphone purchases. Meanwhile, market researchers are observing a gradual recovery in the market, which had bottomed out in April.

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