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World billionendeal for the Spanish league

17:20  04 august  2021
17:20  04 august  2021 Source:   90min.de

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A deal With the internationally active Luxembourg financial investor CVC, the Spanish League will soon bring a fabulous money rain. A lush financial syringe of 2.7 billion euros will inject the Luxembourgers in "Laliga".

Javier Tebas, der Präsident von LaLiga | Anadolu Agency/Getty Images © Provided by 90min Javier Tebas, the President of Laliga | Anadolu Agency / Getty Images

Ninety percent of them, about 2.4 billion should flow directly to the clubs. The respective amounts for the individual clubs are calculated by a distribution key, which is based on the TV revenue of the clubs over the past seven years.

bitter necessary capital for the costly plans of the giants

for the Spanish giants such as Real Madrid or the FC Barcelona would mean the short-term revenue of 261 or 270 million euros. But the money should be used primarily for the infrastructure (stadiums, training premises, junior work, etc) and sustainable marketing strategies.

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Only 15 percent of your share may spend the clubs for your immediate sporting matters, ie for the squad. Of course, what Big Shots said in their costly plans (Messi Treaty at the Catalans, Mbappé Commitment at Madrilenen) should still help enormously.

in dry towels, the trade is not yet. But the "yes" of the management bodies of both negotiating partners - Laliga on the one hand, CVC on the other side - is already considered.

With this cooperation, the Spanish league enters absolute new territory. So far, no other European league has been discussing such a strategic cooperation with an external investor.

In a sometimes a slightly bulky statement of the league it was said: "Laliga confirms a strategic agreement with the International Investment Fund CVC to invest an amount of 2.7 billion euros in the league and clubs." (via as.com)

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"conversion towards a globally operating company of the digital entertainment industry"

and on: "It is an ambitious investment plan that will allow the league and clubs to provide funds to continue to supply The aim of pursuing a conversion towards a globally operating company of the digital entertainment industry by strengthening the competition and transforming the fan experience. "

If the operation is completed "by creating a new company to which the league contributes all its business units, subsidiaries and joint ventures, and in which CVC will hold a minority stake of approximately 10 percent."

"In addition, the league will allow the league over a Community account Capital - a long-term agreement that connects the interests of the league, clubs and CVC. The league in turn presents its sporting and organizational skills in this new company, as well as the handle of the Marketing the audiovisual rights. "

After Formula 1, CVC now invests in the professional football

according to the experiences in motorsport (CVC bought the rights to Formula 1 in 2005), the Luxembourg Financial Giant now goes for the first time in the world of football. And the ambitions of the Luxembourg are almost limitless.

in four years, according to the ambitious plan, Laliga should have caught up with her current (and considerable) residue to the English Premier League.

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