Entertainment supermarket giant Walmart allies with Microsoft for Tiktok takeover

22:38  29 august  2020
22:38  29 august  2020 Source:   t3n.de

President Trump Warns U.S. “May Be Banning TikTok” As Microsoft Reportedly In Talks To Buy It

  President Trump Warns U.S. “May Be Banning TikTok” As Microsoft Reportedly In Talks To Buy It Heat around video sharing app Tiktok racheted up Friday as President Donald Trump said he’s considering taking steps to ban the service, which is owned by Chinese company ByteDance, amid reports that Microsoft — yes Microsoft — is interested in buying it. The Committee on Foreign Investment in the United States has been weighing whether the Trump Administration should force Beijing-based ByteDance to sell TikTok’s U.S. operations. Treasury Secretary Steve Mnuchin said earlier this week he would have a recommendation soon. As tensions with China grow, TikTok has been under pressure for months.

Walmart said TikTok 's integration of e-commerce and advertising "is a clear benefit to creators and Walmart confirmed it's teaming up with Microsoft in a bid for TikTok . The app is nearing an The retail giant confirmed to CNBC that it's interested in buying the popular short-form video application.

Retailer hopes deal could help target younger consumers and boost its nascent ad business.

Gemeinsam mit Microsoft: Walmart will Tiktok. © Shutterstock Together with Microsoft: Walmart wants Tiktok. According to a media report,

Walmart wants to team up with Microsoft to bid for Tiktok. A deal could meanwhile be announced in the coming days.

The story of a possible sale of the popular Tiktok video app has had a surprising twist. Because the US retail group Walmart wants to ally itself according to an report from CNBC with Microsoft in order to submit a joint takeover offer. Walmart says it is interested in Tiktok's e-commerce and advertising opportunities. In any case, investors seem to like the idea. The stock price of the supermarket giant climbed up to five percent on Thursday.

Trump prohibits business with Tiktok owners by decree

 Trump prohibits business with Tiktok owners by decree Washington. US citizens will no longer be allowed to do business with the owners of the Chinese video app in 45 days. Transactions with the online platform WeChat are also to be banned in the USA. Microsoft is currently negotiating the purchase of Tiktok. © JIM WATSON US President Donald Trump bans business with owners of the Tiktok video app from mid-September.

For Walmart , partnering up with Microsoft for TikTok would be a long-term win argues Wedbush Securities analyst Dan Ives. Still, AMD has a solid position in the industry, and its x86 processors provide stiff competition for market -leading Intel (INTC).

By enlisting Walmart , Microsoft could be aiming to introduce an e-commerce component to TikTok Microsoft , led by CEO Satya Nadella, has partnered with Walmart in its pursuit of buying TikTok . For everyday shoppers, the idea that America’s largest big-box retailer is joining a tech giant to

Walmart: Illustrious Tiktok prospects

Walmart joins an illustrious group of US companies who have expressed an interest in Tiktok - or who are said to have an intention to buy. In addition to Microsoft , these are initially Oracle and Twitter. Even Netflix is ​​said to have reached out for the video app, which is also extremely popular with US teenagers. Tiktok parent Bytedance has not yet decided on a buyer for CNBC. According to insiders, the decision could be made and announced in the next few days.

Apparently, the current negotiations are about the Tiktok activities in the USA, Canada, Australia and New Zealand. The price for this is said to be between 20 and 30 billion US dollars. Should it be about the whole pie - Tiktok is active in a total of 175 markets - up to 50 billion dollars could be called for a takeover. Bytedance is under a lot of pressure though. A decision for the US market must have been made by September 15th. Unless the lawsuit filed by the Chinese group against the US government brings a delay.

schedule cannot be kept: Tiktok is not a separate service, uses resources from Douyin

 schedule cannot be kept: Tiktok is not a separate service, uses resources from Douyin © Shutterstock The Chinese app Tiktok is in need of explanation. Apparently, Tiktok cannot easily be removed from the network with the Douyin app, which is only used in China. Apparently, the apps share the basic server functionality. As Reuters has learned from a well-informed source, Microsoft's takeover of Tiktok faces a whole series of technical problems.

Walmart confirmed it’s teaming up with Microsoft in a bid for TikTok . They see TikTok as an unrealized e-commerce platform. This is what Wal - Mart came up with when trying to figure out Also a good way to slip moles into two giants of American tech and commerce respectively, the former of

Walmart cited a potential boost from TikTok to its online presence, including the giant retailer's efforts to grow online advertising and a marketplace for third-party sellers. Walmart said it was "confident" that its joint deal with Microsoft would satisfy both TikTok users and U.S. government regulators.

Walmart sees itself as the perfect buyer

Walmart, which has to assert itself in the competition with Amazon, recently announced a subscription program reminiscent of Amazon Prime. It is not known whether Tiktok will be part of this model called Walmart Plus. The retail company said the app was a great way to reach customers online and offline. In addition, online trading and advertising activities are to be expanded with the help of Tiktok. Walmart and Microsoft, the company says, would both meet the expectations of Tiktok users and dispel the concerns of the US government.

More on the topic:

Trump drove Microsoft into takeover negotiations with Tiktok

After a few months: Tiktok boss resigns

Walmart's culture is a hindrance in the fight against Amazon

Trump: Decision on Tiktok is coming soon .
© rafapress / Shutterstock Trump: Decision on Tiktok is coming soon In the poker game about the future of the popular video app Tiktok in the USA, President Donald Trump has announced a quick decision. The US government spoke to the software company Oracle and the supermarket giant Walmart, both of which are supposed to join Tiktok, as Trump said on Thursday. "I guess Microsoft is still there," said the president surprisingly.

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