Money Don’t Boycott Tim Hortons — Boycott its Stock

07:30  12 january  2018
07:30  12 january  2018 Source:   fool.com

Theft charge laid after Tim Hortons donation box rip-off

  Theft charge laid after Tim Hortons donation box rip-off According to Lorraine Jackson, manager at the Tim Hortons at Walker Road and Division Road, a man entered at about 5 a.m. Saturday, took out some small pliers, "and started plying away on the chain," that secured the box to the counter. It took him several minutes to cut the chain, she said. Then he brought the box into the bathroom where he apparently emptied it and then brought it back to the counter. Early on in this incident, staff called police.“And luckily police arrived quickly,” she said. She didn’t know how much was in the box.Police said they arrived to find the man back in the bathroom, hiding in a stall.

Boycott the stock . Fool.ca contributor Chris MacDonald believes that the Ontario situation is a blip on the radar given that Restaurant Brands does First Restaurant Brands came in after acquiring Tim Hortons in 2014 and fired a bunch of people at its head office in the worst manner possible.

Tim Hortons Boycott News (Unpaid Breaks, Loss of Benefits, and No LUNCH!) Tim Hortons in New York on the Today Show - Продолжительность: 2:45 TheNYChef 42 076 просмотров.

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The messy situation surrounding Tim Hortons and the minimum wage continues to get worse, which isn’t good news for owners of Restaurant Brands International Inc. (TSX:QSR)(NYSE:QSR) stock.

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A Tim Hortons boycott - 'No Timmies Tuesday' - is brewing in Ontario over the move to cut employee benefits by some franchisees and their corporate parent in response to a hike in the province's minimum wage.

Tim Hortons says individual franchisees are responsible for setting employee wages and benefits, while complying with applicable laws. Such actions could include staging demonstrations outside certain Tim Hortons locations. It doesn’ t matter to Harris and Lundquist whether the parent company

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First, it was social media boycotts like “No Timmies Tuesday” that urged loyal customers to visit independent coffee shops on January 9, forsaking their daily double-double ritual.

Now organized labour is wading into the fight, suggesting that Restaurant Brands has plenty of money to do the right thing for its franchisees’ low-paid employees.

“Head office has the means to ensure that these reprisals against workers are reversed, and we are calling on them to do so immediately,” said Pam Frache, the Ontario co-ordinator of a campaign for higher minimum wage dubbed Fight for $15 and Fairness. “And we are not going to stop, actually, until they make this happen. We need to make it right for these employees.”

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Last week a Conservative strategist fooled the media into thinking there was a popular, grassroots movement to boycott Tim Hortons on behalf of the oil industry.

On Friday, demonstrators at a Beltline Tim Hortons stood outside for a counter-protest and called “We’re trying to tell them ( Tim Hortons ) that we’re not impressed with the fact they’ve pulled the ads The ads had been running for aobut three weeks when Tim Hortons yanked them from its restaurants.

Restaurant Brands could end this

The finger pointing has gotten to the point where loyal customers are abstaining from their coffee or tea to protest the underhanded actions of both Tim Hortons’ franchisees and the franchisor itself — Restaurant Brands International — who has more control of the situation then its letting on.

After seeing the letter, [Niki] Lundquist went into her usual Tim Hortons in Whitby, Ont., to ask whether they made similar cutbacks,” reported TheGlobe and Mail on January 9. “She said she decided to stop frequenting it after an employee reluctantly told her they were no longer paid for breaks. Employees at the other three Tim Hortons on her commute into work told her they were instructed not to speak about it, she said, so she inferred similar changes were afoot and gave up her Tim Hortons’ teas.

What Tim Hortons is doing is flat out bad for business and I said as much when the news first broke on January 4. I understand that many feel Premier Wynne is to blame for this fiasco, but she’s just a convenient scapegoat who allows Restaurant Brands to continue its blitzkrieg on Tim Hortons’ expenses.

The hypocrisy of a Tim Hortons: a business built on coffee breaks

  The hypocrisy of a Tim Hortons: a business built on coffee breaks If all Canadians lost their paid breaks, like some workers at a Tim Hortons in Ontario, what would be left of the once iconic company?MCD

While the protests and the boycott have gained significant support, some argue on social media that it is an overreaction to business decisions that were Protesters have vowed to continue until Tim Hortons promises to leave employee benefit policies intact. The company’s brand of being Canada’s

Boycott Tims . Rebel Staff. Sign The Petition Now. Boycott Tims . Please sign our petition, demanding that they reverse their anti-Canadian decision. We the undersigned Canadians demand that Tim Hortons rescind its anti-oilsands boycott .

The #BoycottTimHortons campaign, while optically positive, is the type of campaign that rarely gains traction. In fact, it could end up hurting the employees by having their hours cut back to make up for the lost revenue from such a boycott.

Boycott the stock

Fool.ca contributor Chris MacDonald believes that the Ontario situation is a blip on the radar given that Restaurant Brands does business in other parts of the country and the world. He’s not wrong.

However, he does minimize the importance of Tim Hortons to Restaurant Brands’ top and bottom line.

Tim Hortons’ successful expansion outside of Canada depends entirely on the brands’ iconic name. If this situation moves to other provinces dealing with minimum wage hikes, the financial fallout will be much bigger than anyone realizes.

Restaurant Brands will continue to be profitable, perhaps at the expense of Tim Hortons’ franchisees, and therefore employees, in Ontario,” MacDonald stated January 9. “If you’re an investor focused on long-term growth and profitability and believe in Restaurant Brands’ business model, accepting bumps along the way is par for the course.”

By the numbers: How much will the minimum wage hike cost Tim Hortons?

  By the numbers: How much will the minimum wage hike cost Tim Hortons? The Great White North Franchisee Association says the minimum wage increase will cost the average Tim Hortons franchise $243,889.10 a year Here’s a closer look at the numbers provided by the association, which says on its website it represents 50 per cent of the Tim Hortons chain in Canada. The figure is based on a minimum wage increase of $2.40 an hour The calculation assumes the $2.40 increase will be applied to every worker’s salary. Only employees who were making the previous minimum wage, $11.60 an hour, are legally entitled to the new rate, $14. Some businesses have said the higher rate will inflate their entire payroll because they want to maintain pay differentials between newer hires and more senior staff. The $2.40 rate is bumped up to $3.35 an hour when other costs are factored in. GWNFA says this figure includes Canadian Pension Plan, Employment Insurance, Employee Health tax, workers’ compensation premiums, training costs, sick leave, and increased vacation pay. Increased vacation pay introduced by Bill 148 will only impact workers who have been with a company for five years or more. They will now be entitled to three weeks leave. Average number of employees at a Tim Hortons store: 35 Average increased cost for one full-time employee: $6,968.26 Divided by the hourly cost increase (of $3.35) per employee and a 52-week year, this figure suggests Tim Hortons employees work a 40-hour week.

A boycott is an act of voluntary and intentional abstention from using, buying, or dealing with a person, organization, or country as an expression of protest, usually for moral, social, political, or environmental reasons.

Timmy 's spokesperson responded that " Tim Hortons urges customers not to litter, has placed recycling bins outside its outlets, and is a sponsor of the Spokesman Nick Javor responded that the company will "absolutely not" redesign its cups to suit Toronto, said Javor, who says plastic lids are

In my estimation, MacDonald’s view, while probably accurate, reflects poorly on Canadians. Here are three reasons why.

First Restaurant Brands came in after acquiring Tim Hortons in 2014 and fired a bunch of people at its head office in the worst manner possible. Read Marina Strauss’ excellent article, Inside the Brutal Transformation of Tim Hortons to find out more.

Restaurant Brands then raised coffee prices and other franchisee costs to the point where over half the Tim Hortons’ franchisees were forced to band together under the Great White North Franchisee Association to sue the company.

Finally, the company has chosen to sit idly by while the franchisees’ employees take it on the chin — the people who can least afford it —  solely to keep profits growing.

Hurt Restaurant Brands where it counts

Canadians aren’t known as big protestors. It’s time we took a stand against the American and Brazilian interests that are ruining an iconic brand.

Do the right thing. Sell QSR stock now.

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Fool contributor Will Ashworth has no position in any stocks mentioned. The Motley Fool owns shares of Restaurant Brands International Inc.

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