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Technology Messe Berlin expects other IFA editions in Berlin

11:40  29 august  2022
11:40  29 august  2022 Source:   pressfrom.com

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The IFA electronics fair could remain in Berlin, according to Messe Berlin, beyond 2023. The contract with the rights holder GFU expires after the issue next year. "At the time, we are in conversations," said trade fair chief Martin Ecknig of the "Berliner Morgenpost" (Monday). This does not comment on the fair. "But I continue to look optimistically into an IFA future that takes place under the radio tower."

Ein Schriftzug der Internationalen Funkausstellung (IFA). © Fabian Sommer/dpa/Archive picture A lettering of the International Radio Exhibition (IFA).

In the discussions with the company to promote consumer electronics (GFU) and the trade fair organizer Clarion, according to Ecknig's words, the role of Messe Berlin at IFA. "At IFA, we have the situation that is unique to us that trademark rights and the implementation rights are at the GFU," explained Ecknig. This is not the case with other Berlin trade fairs such as the Green Week, the ITB travel fair and the Innotrans.

This year's IFA opens for the audience this Friday. "We are not at the pre-corona level," said Ecknig. There are still travel restrictions, especially in China. In addition, many exhibitors should have made their decision to take part in the face of the Ukraine War. "I think that we can be very satisfied with 80 percent occupancy of the exhibition center." On the exhibition center, it feels like a “re-start”.

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