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Technology Google will ban all cryptocurrency-related advertising

14:39  14 march  2018
14:39  14 march  2018 Source:   cnbc.com

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Google is cracking down on cryptocurrency - related advertising . The company is updating its financial services- related ad policies to ban any advertising about cryptocurrency - related content, including initial coin offerings (ICOs), wallets, and trading advice, Google 's director of sustainable ads

Google is getting rid of ads related to cryptocurrencies and related content. Google will ban any cryptocurrency - or initial coin offering (ICO)- related ads starting in June, the company announced in an update to its Advertising Policies document.

Google CEO Sundar Pichai© Provided by CNBC Google CEO Sundar Pichai
  • Google is cracking down on cryptocurrency-related advertising.
  • The company will no longer allow ads about cryptocurrency-related content, including initial coin offerings (ICOs), wallets, and trading advice across any of its ad platforms.
  • The move follows a similar ban by Facebook earlier this year.

GoogleGOOGL is cracking down on cryptocurrency-related advertising.

The company is updating its financial services-related ad policies to ban any advertising about cryptocurrency-related content, including initial coin offerings (ICOs), wallets, and trading advice, Google's director of sustainable ads, Scott Spencer, told CNBC.

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Google has announced it will ban advertisements that promote cryptocurrencies and initial coin offerings (ICOs) starting from June. Google ’s move mirrors one made by Facebook in January, which also banned all ads for cryptocurrency on the social network.

Watch the video above Into today's episode we take a look at Google and how they plan on banning all Cryptocurrency - related advertising . Scott Spencer who

That means that even companies with legitimate cryptocurrency offerings won't be allowed to serve ads through any of Google's ad products, which place advertising on its own sites as well as third-party websites.

This update will go into effect in June 2018, according to a company post.

"We don't have a crystal ball to know where the future is going to go with cryptocurrencies, but we've seen enough consumer harm or potential for consumer harm that it's an area that we want to approach with extreme caution," Scott said.

Google's hard-line approach follows a similar ban that Facebook announced earlier this year.

While the crypto-currency boom has produced a lot of excitement and wealth, it's still a largely unregulated space and has spawned countless high-profile scams.

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Author. Topic: Google will ban all cryptocurrency - related advertising (Read 51 times). Someone got scammed and now YOU will have to pay the price! Google will ban all cryptocurrency - related advertising .

Advertisements for bitcoin and other virtual currencies will soon disappear from Google . Related : What is bitcoin? Google (GOOGL) announced the change in an update to its advertising policy. The ban applies to ads that promote cryptocurrencies and exchanges, as well as initial coin offerings

This news comes as Google releases its annual "trust and safety" ads report.

Google said it took down more than 3.2 billion ads in 2017 that violated its policies, which is nearly double the 1.7 billion it removed the year before.

Google parent company Alphabet makes roughly 84 percent of its total revenue from advertising, so convincing advertisers that its ecosystem is safe and effective is critically important.

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