Technology German developers benefit despite Corona: Apple publishes figures for app store

08:55  15 march  2021
08:55  15 march  2021 Source:   t3n.de

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The Apple Developer Program License Agreement details your obligations and responsibilities for the use of Apple software and services. The latest agreement can be found on the Terms and Conditions page. If your app requires specific settings, user account information, or special instructions, include these details in the App Review Information section of App Store Connect. If you don’t include this information, the app review process may be delayed and your app could be rejected.

Apple has published solid figures for the German app store. We spoke exclusively to Christopher Moser, Senior Director for the App Store, about jobs and income.

Nicht nur auf dem iPhone punkten Apps aus Deutschland. © t3n Not only on the iPhone, apps from Germany score.

It is not often that Apple publishes official figures on the development of the German app store, but the company is currently allowing a little look behind the scenes. Accordingly, the "app economy" has proven to be resilient in the pandemic. German developers were able to further expand their income and, according to Apple, the app store in Germany now supports around 250,000 jobs. In total, there are over 60,000 apps from German developers in the app store, which are also known internationally.

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Apple has published new online resources about the App Store and its developer program. The new webpages cover a wide range of topics related to the App Store and developing for it, and include several new facts and insights about the Store . ‘About the App Store ’ is a page meant for consumers that explains the Apple is committed to helping developers turn their brightest ideas into apps that change the world. That’s why the App Store helps you from start to finish — to build, test, market, and distribute your products and grow your business. Our marketplace is secure, trusted, and accessible

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The App Store as an economic engine

In an interview with t3n, Christopher Moser, Apple's Senior Director for the App Store, revealed that German developers have earned around two billion euros to date. An increase of 21 percent. The app store now supports around 250,000 jobs in Germany alone - an increase of eight percent compared to the previous year.

The app store now contains over 60,000 apps that were developed by German developers. (Image: Apple)

“Since the app store was launched twelve years ago, we have seen that it has developed into a powerful engine for economic growth. Developers of all sizes have successfully built businesses. Above all, you benefit from the global reach of the app store as a secure and trustworthy marketplace with access to 1.65 billion end devices, ”says Christopher Moser. “German developers generate 75 percent of sales internationally and not in Germany. 75 percent of the income is so to speak exports. ”

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App Store Review Guidelines. Here in Section 3.2.2 it states that you cant use In- App Purchases to collect charitable donations. I have found another StackOverflow post that brushes on my question here. You can call the app review department in California: (408) 996-1010 OR (512) 674-2000, but I highly doubt you'll get any luck. My advice would be the following: Get creative and find some simple feature/service that you can add to your service that you can sell with an IAP/ Apple Wallet that provides some simple benefit to the member, and you market that as all proceeds going towards the cause

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Apple praises German developer community

Christopher Moser praised the work of German developers in an interview:“ Here in Germany, an incredibly interesting and exciting developer scene has emerged. The German community is a very good example of innovation and resilience in difficult times. ”

Flowkey is an app with which users can learn to play the piano. It is one of the internationally successful apps from Germany. (Image: Apple)

As always when Apple publishes numbers for the app store, the company also highlights some apps as examples. “The German numbers are really strong and we are very optimistic about the future. In our opinion, the start-up scene in Germany is very strong. For example, when I look at learning apps - there are apps like Tandem or Anton in the homeschooling area - apps for healthy living like Yazio, apps for relaxing like Endel, ”said the Senior Director for the App Store. “These apps are good examples of how strong, but also international, the developer community in Germany is. Many of the apps are also very successful internationally. ”

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Deliver exciting app experiences, such as App Clips and widgets, to reach users in new ways on iOS 14 and iPadOS 14. Make sure your apps are faster, more responsive, and more engaging by taking advantage of the latest advances in ARKit, Core ML, and Siri. All accounts are protected with two-factor authentication, and Apple will not track users’ activity in your app or website. Apps that authenticate or set up user accounts must support Sign in with Apple if required by guideline 4.8 of the App Store Review Guidelines.

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Other successful apps from Germany include the piano learning app Flowkey, the games Idle Miner Tycoon and Idle Factory Tycoon.

Apple positions small business program as support in the pandemic

Already at the end of 2020 Apple reduced the commission for smaller developers with the small business program . Since the app store was launched in 2008, the commission has been 30 percent. Apple improved subscriptions in 2016 and reduced the commission to 15 percent. The 30 percent had repeatedly been criticized in the past as being too high. In December 2020, the group lowered the commission for small developer studios from 30 to 15 percent .

Christopher Moser explains the decision as follows: “In these difficult times, it was more important than ever to help small companies and developers in particular. That is why we started our new App Store Small Business Program. It helps developers finance their companies, dare to come up with new ideas and expand their teams. The program comes at an important time, as apps have become important over the past year. Many - especially smaller - companies have become more digital. Some have even relocated their entire business to the Internet in order to reach their customers there via app. ”

“ The new app store business program will enable even more digital trade and innovation in apps. We think that it will continue to create new jobs - also in Germany - and that the developers' income will increase even further, ”continues Christopher Moser.

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usr: 0
This is interesting!