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Style Beyoncé shimmies with daughter Blue Ivy in new Icy Park video - and everyone is going crazy over it

00:50  18 february  2021
00:50  18 february  2021 Source:   hellomagazine.com

Beyoncé’s New Ivy Park Collection Features Winter’s Top Trend — & Hailey Bieber

  Beyoncé’s New Ivy Park Collection Features Winter’s Top Trend — & Hailey Bieber Editorial use only. No book cover usage. Mandatory Credit: Photo by Walt Disney Pictures/Kobal/Shutterstock (10740750n) Beyonce Knowles ‘Black Is King’ Film – 2020 Visual album from Beyoncé inspired by ‘The Lion King’. To close out the weekend, Ivy Park, Beyoncé’s popular athleisure line, released a sneak peek of its upcoming collaborative collection with sportswear giant Adidas. The teaser video, which premiered on Sunday evening, first shows a snow-capped mountain, before flashing to a number of different menswear and womenswear looks. Also included in the video are snow boots, metallic and patterned puffer coats, and sweatsuits galore.

Video : Beyonce 's nine-year-old daughter Blue Ivy proves she's a little trendsetter in her mom's new ' Icy Park ' video ahead of latest Adidas footwear drop. Beyonce releases a new ad for her Adidas collaboration ICY PARK and the brand's latest footwear collection. The ad shows Beyonce and model Hailey Bieber modeling a variety of footwear and clothing items.

Beyonce 's nine-year-old daughter Blue Ivy proves she's a little trendsetter in her mom's new ' Icy Park ' video ahead of latest Adidas footwear drop. The 39-year-old mega star looked no further than nine-year-old daughter Blue Ivy to help her garner some final excitement ahead of this weekend's heavily anticipated release. In a new edgy 50-second campaign video , the ladies posed for a few 'mommy and me' style shots, with fans quick to marvel that Blue was giving her 'Queen B' mom a run for her money.

Beyonce posing for a picture: Hello! Magazine © @Copyright HELLO! Hello! Magazine

Beyoncé knows how to tease a collection - and make us cross our fingers for a new visual film/album at the same time.

MORE: Beyoncé reveals first look at new Icy Park collection - and we want everything in it

After weeks of giving us glimpses of the upcoming Icy Park collection, Beyoncé dropped another video Wednesday that showed every shoe in it. And she did so while shimmying in a printed bra top that she paired with matching shorts and pants, and a matching coat.

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Watch Bey show off every shoe in the new Icy Park collection

The Ivy Park mogul rocked the brand’s Super Sleek Iceberg boot, the Super Sleek low-top Brick, and the Frost trainer as she body rolled and struck fierce poses in between models styled in Icy Park from head to toe.

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Duo: Beyonce took daughter Blue Ivy to the 2016 MTV Video Music Awards in New York City. Along with selling sportswear the collaboration aims to '[inspire] and [empower] the next generation of creators, driving positive change in the world through sport and identifying new business opportunities.' The singer, who serves as creative partner for the brand, said in a statement earlier this month: 'This is the partnership of a lifetime for me,' 'We share a philosophy that puts creativity, growth and social responsibility at the forefront of business. I look forward to re-launching and expanding Ivy Park on a

Beyoncé Knowles-Carter made her Daddy Lessons music video - which dropped on Tidal Friday - a family affair with home movies from her childhood. The 35-year-old pop diva also included more recent footage of her father Matthew Knowles playing on a hotel bed with her daughter Blue Ivy . The four-year-old princess giggled with glee horsing around with her 64-year-old grandfather. Scroll down for video .

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And that was just the beginning.

In the video set against a plain backdrop, the shoes and ensembles took center stage, as rapper Gucci Mane stepped out wearing Ivy Park’s super sleek Iceberg boot with a white hooded puffer coat and white pants.


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Maan Limburg et al. standing in front of a building: The past year may have been a muted one for the fashion industry, but this couture season is proving otherwise. After a week of spectacularly beautiful creations presented via inventive fashion films and audience-free catwalk shows, Kim Jones today put on his debut show for Fendi – and pulled out all the stops, making for another memorable fashion moment.To say it was a star-studded catwalk would be an understatement. Hollywood A-lister Demi Moore opened the show, and was then joined by Kate Moss, Naomi Campbell, Christy Turlington, Bella Hadid, Cara Delevingne, Adwoa Aboah and Lila Moss, to name just a few.The collection marks the debut for Jones at Fendi, after his appointment in September 2020. The designer has taken on the women's ready-to-wear and couture collections, and he will continue to serve as artistic director for Dior menswear. Scroll through to see some highlights from the collection – and for more from couture fashion week, head this way.

MORE: Beyoncé reveals first look at new Icy Park collection - and we want everything in it

Hailey Beiber appeared too, strolling out in the Super Sleek Brick wearing a blue mini dress and a bucket. She went on to twirl back out in the collection’s Ultra Boost powder sneakers paired with a light blue crop top and matching blue joggers.

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Beyoncé dropped a teaser, vintage workout-themed video to showcase her new Ivy Park x Adidas collection. And as prominent as Bey was in the clip, modeling different clothes from drip 2 and looking stunning, Blue Ivy had the real show-stopping appearances. In one part, Blue is seemingly judging her mom, right after clips are shown of Bey hanging out in sneakers in a bubble bath. "I just know Blue Ivy was making Beyoncé do some shots over 😂 I can just hear the ' mom no ' LMAOO," another added.

# New 1TV #DailyNews #Hotnewsupdates Subscribe and get more videos : https WATCH Blue Ivy Demonstrate The Importance of Washing Your Hands Amid Coronavirus Beyoncé 's Daughter Blue Ivy Nails DIY Handwashing Experiment - Продолжительность: 2:47 Access 13 747 просмотров.

a statue of a person: beyonce-matching-set © Provided by Hello! beyonce-matching-set

Beyoncé slays in a matching Icy Park set

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“Ohh you giving promo promo,” one follower wrote, adding a fire emojis. “You really just made it snow everywhere so we had to buy your snow boots,” one fan quipped. And another summed up our sentiments with one word: “EVERYTHING!!!!”

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It was the first peek at all five of the Icy Park shoes - the Ultra Boost, Form Lo, Forum Mid, Super Sleek Ivy Park sneakers, and Super Sleek Boot. But there was a new star of the campaign who showed up in another Ivy Park video (via Page Six). In It, Bey's 9-year-old daughter Blue Ivy strikes several poses wearing clothes from the collection. And nails it, naturally.

Blue Ivy showed off her modeling skills in new Icy Park campaign photos

As for what we can expect from the collection, it looks like everything we need for our next ski trip (or just a winter pandemic walk around the block) - metallic puffer coats, snowsuits, icy white sweatsuits, printed athleisure ensembles, and more.

The collection drops Friday at 4 p.m. EST. We cannot wait.

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