Cars Jaguar Land Rover to cut production at two plants
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is set to reduce production at its Castle Bromwich and Solihull factories in the coming weeks, as part of a range of cost-cutting measures introduced due to falling sales.
The British firm’s sales, although the company actually posted an increased pre-tax profit. Jaguar Land Rover has introduced a new phase of its , with the goal to save a further £1.1 billion - bringing total cost reductions to £4bn.
According to Reuters, Jaguar Land Rover will halt production at Castle Bromwich, where the, and are produced, on selected days over a four-week period from late February until the end of March. It will also stop production on a number of half or full days at its Solihull plant, where the , , and are built.
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In a statement the company said: “The external environment remains challenging for our industry and the company is taking decisive actions to achieve the necessary operational efficiencies to safeguard long-term success.
“We have confirmed that Solihull and Castle Bromwich will make some minor changes to their production schedules to reflect fluctuating demand globally, whilst still meeting customer needs.”
Jaguar Land Rover has been particularly hit by falling sales of saloon cars and diesel-powered models in recent years. While the firm did have some sales hits in the final three months of 2019 – withsales up 30% and rising 9.2% – retail sales declined for every Jaguar model.
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