Cars Q&A: Mercedes CEO on EV strategy, F1, Smart and more

02:35  30 march  2020
02:35  30 march  2020 Source:   autocar.co.uk

E-Mobility: Daimler wants to fully rely on electric drives for cars and significantly expand cooperation with other car manufacturers

 E-Mobility: Daimler wants to fully rely on electric drives for cars and significantly expand cooperation with other car manufacturers © Provided by Business Insider Germany The fully electric Mercedes-Benz EQC 400 4MATIC. In the future, Daimler wants to produce significantly more of such electric cars. Adam Berry / Getty Images Daimler wants to fully rely on electric drives for cars in the next five to ten years, CEO Ola Källenius told Der Spiegel. The carmaker also plans to electrify the van and truck fleet. On the long haul, for example, in future coaches will rely on the fuel cell, says Källenius.

That said, Dr. Annette Winkler, Smart ’s CEO , points to plenty of room for sales growth here, despite that. Part of the strategy is focusing in on certain We caught up with Winkler this past week at the Detroit Auto Show for five quick questions on all that and more : When can we expect the new Fortwo

Mercedes -Benz USA CEO Dietmar Exler sits down with CNBC's Phil LeBeau to discuss the New Mercedes -AMG A 35. Experience special sneak peeks of your favorite shows, exclusive video and more .

a person standing in front of a car: Källenius: “Modern luxury is going to be all electric” © Autocar Källenius: “Modern luxury is going to be all electric” a car parked on pavement near a forest: G-Class “will go electric in a few years” © Autocar G-Class “will go electric in a few years”

In the absence of the Geneva motor show, Steve Cropley got on the phone to Mercedes-Benz boss Ola Källenius for an update on what will be a testing couple of years for the brand.

One of your rivals has said that profitable electric vehicles will start with electric SUVs. Is that how you see it?

“We have made a very clear decision that modern luxury is going to be all electric. So we’re really just talking about how fast we can get there. We are ramping up our electrified ranges very quickly. The cost structures of these cars are higher than we’ve been used to, so many of our early models will focus on the upper segments. But as the numbers move from the tens of thousands to the hundreds of thousands, we will reap the benefits of scale.”

Formula 1 technology: The background to the Red Bull protest against Mercedes

 Formula 1 technology: The background to the Red Bull protest against Mercedes © Giorgio Piola Mercedes has been asked to modify the rear axle of the W11 Mercedes is forced to touch up. And Red Bull is to blame. The latter officially protested a Mercedes solution on the rear axle before the start of the 2020 Formula 1 season. The world association FIA has now reacted to this and is asking Mercedes to convert it with a new technical directive. The rule clarification with the designation TD 014/20 is a supplement to Article 5.1 from the technical regulations of Formula 1.

The most interesting car of the IAA? Mercedes GLC F -Cell REVIEW Fuel Cell with new Comand cockpit - Продолжительность: 21:36 Autogefühl 39 194 просмотра. Mercedes -Benz F 015 Luxury in Motion: A Driving Experience of a Different Kind - Продолжительность: 10:44 Mercedes -Benz

Order Solar Roof. Learn More . Learn More .

Are you on target to reach your CO2 targets next year?

“We are within striking range of our targets, but we can’t yet be sure of meeting them because we can’t steer consumer demand. We can influence it, but it is clear that 2020 and 2021 are going to be challenging.”

SUV demand keeps rising, but these models tend to generate more CO2. Should you re-educate the public about which cars to buy?

“SUV sales have been increasing for 20 years around the world. People love them. The latest SUVs are getting closer to sedans in their CO2 footprint. In any case, I don’t think it’s fruitful to discuss the shape of the cars people buy. Our role is to provide the products our customers prefer, and to electrify them.”

a car parked on pavement near a forest © Provided by Autocar

Will there be an electric G-Class?

Mercedes R&D boss: EQC production is "learning curve"

  Mercedes R&D boss: EQC production is Supply chain issues and other global factors to blame for slow start, but the company says it remains on track to hit targetsIssues with Mercedes’ battery supplier, LG Chem, had led to widespread reports that Mercedes would not fulfil its production goals this year, but Schafer said it was, once again, on course to achieve targets.

Setting SMART goals means you can clarify your ideas, focus your efforts, use your time and resources productively, and increase your chances of achieving what you want in life. In this article, we'll explore what SMART goals are, and we'll look at how you can use them to achieve your objectives.

Under the banner Vans and Robots Mercedes -Benz Vans presents a further pioneering project for the delivery of goods on the fringe of CES. The presence of Mercedes -Benz and smart at the CES show in Las Vegas is dominated by a new corporate strategy , known as CASE.

“The G-Wagen seems to transcend all segments. It’s its own company, almost. But yes, the G-Wagen will go electric in a few years.”

Will you keep your connection with Formula 1?

“As you know, negotiations are proceeding right now over the framework of a new F1 agreement for the future. It is important to us that any deal should be ecologically satisfactory as well as financially sound. But F1 remains a very, very attractive arena for us.”

You’ve been tight-lipped about the progress of your AMG One hypercar. Why is that?

“I wouldn’t say we’ve been quiet. In fact, the whole project is quite loud, as you’d expect of a car powered by an F1 engine. Development of the car is proceeding and we are excited about it. When we reach the right stage, we will say more.”

We have seen General Motors quit right-hand-drive markets around the world. Are these markets as important to Mercedes-Benz as ever?

Netflix: Mercedes & Red Bull didn't want to have a single scene cut out

 Netflix: Mercedes & Red Bull didn't want to have a single scene cut out © LAT Mercedes had specially dressed up in Hockenheim Mercedes allowed Netflix to shoot exactly one race for the documentary "Drive to Survive" in the 2019 Formula 1 season . The German Grand Prix in Hockenheim was to be a great celebration for the Silver Arrows with 125 years of motorsport and a historically disguised crew. But in the end, the race was an absolute disaster for Mercedes.

EV evangelists might say the French brand should have committed to a mainstream car without any internal Word on the grapevine is that Nissan, anticipating a much greater EV uptake in Europe by now, had originally Mercedes -Benz's performance division gives the mid-size GLC a makeover

For EV drivers, planning when and where the car will be charged is a constant part of ownership. Unlike refuelling a gas car, which takes only a few minutes Of course, an EV doesn't have to be somebody's only car. A conventional gas-powered car can fill in where a pure EV falls short—and vice versa—in a

“Absolutely. Right-hand-drive markets are extremely important to us. The UK is our second-biggest market in Europe, Japan is another vital area and we believe we still have good growth potential in Australia. Right-hand drive will continue as a cornerstone of our business.”

Why do you need a partnership with Geely to make the Smart marque work?

“We looked at the options for Smart and it’s clear the financial performance has never been satisfactory. We decided that the best option for fixing this was to move it to China, where a joint venture with Geely is more attractive and the technology and cost structures are right. This year will be our first producing all-electric Smarts and we have some really great new vehicles coming from the second half of 2022.”

Given the decline of motor shows and the special problems with Geneva this year, how do you view the future of motor shows?

“In general, we believe motor shows can still be very effective for us. We started the year at CES in Las Vegas, which has transformed itself into a kind of technology and motor show. For the future, we think motor shows will continue to have an important role, but we will be selective in how we use them. We are discussing developments to the format of the IAA, the [old] Frankfurt motor show. There is a plan to give it a more open format, to benefit consumers more.”

So much Mercedes W10 is in the new Racing Point RP20

 So much Mercedes W10 is in the new Racing Point RP20 © Phillip Abbott / LAT Images Restart on the Pocono Raceway What does the new Racing Point RP20 have in common with the world champion Mercedes from 2019? Not just the engine partner, as our analysis shows! The new Racing Point RP20 was hardly rolled out of the garage on the first day of the Formula 1 test drives in Barcelona when the first observers commented: "It looks like the Mercedes from last year!" Indeed, an external similarity between the RP20 and the Mercedes W10 cannot be overlooked.

Popular mercedes smart one of Good Quality and at Affordable Prices You can Buy on AliExpress. We believe in helping you find the product that is right for you. AliExpress carries wide variety of products, so you can find just what you’re looking for – and maybe something you never even imagined along

See more ideas about Smart car, Ads and Smart fortwo. Little tikes smart car: Now allowing you to live your childhood memories. This is the only reason I would want to drive a smart car XD. Mercedes vs Bmw vs Audi: Which ads are more creative? Great Tips For Your Email Marketing Efforts.

You’ve switched your priority for autonomous driving from cars to trucks. Why is that?

“Because the business case for trucks looks more attractive. Autonomy requires very, very sophisticated engineering, but we’re not giving up on cars. We’re just being careful how we deploy our resources.”


Mercedes to launch 32 new models by 2022 in massive rollout

New Mercedes EQE electric saloon hits the road for the first time

Mercedes to reduce model line-up, platforms and powertrains

More than an evolution: "Aggressive" Mercedes W11 very different from the W10 .
Mercedes technical manager James Allison explains why the "new" W11 was "aggressive" - ​​simple evolution of the W10 was not enough © LAT Gets Mercedes with the W11 the seventh world title in series? Mercedes surprised in the first week of testing in Barcelona with its innovative DAS system. But not only in this aspect, the new W11 differs significantly from its predecessor. The Silver Arrows with the W10 won both World Championship titles in the 2019 Formula 1 season.

—   Share news in the SOC. Networks
usr: 1
This is interesting!