Cars Hellofresh with more sales and leap into profit zone

14:10  02 march  2021
14:10  02 march  2021 Source:   t3n.de

Trafford Centre forced to say it is FULL and turn shoppers away

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The cook box mail order company Hellofresh has achieved its goals for 2020 and met the expectations of analysts thanks to unbridled demand for its products.

Hellofresh hat seinen Umsatz mehr als verdoppelt. © rblfmr / shutterstock Hellofresh has more than doubled its sales. sales have more than doubled and the hoped-for margin of the adjusted operating result (calculated Ebitda margin) has risen to 13.5 percent, the Berlin company announced on Tuesday morning. The development of adjusted earnings before interest, taxes, depreciation and amortization (Ebitda) was particularly strong, which the startup was able to increase more than tenfold to 505 million euros in the Corona year. Even regardless of the crisis, Hellofresh boss Dominik Richter is counting on the

long-term success of his company : "While the pandemic will hopefully subside in the course of the year, we firmly expect consumers to continue to rely on e-commerce solutions, to buy groceries. ”Preparing and eating meals at home would have taken on a whole new meaning in 2020.

Bottom line, Hellofresh made the leap into the profit zone. After a loss of 7.4 million euros in the previous year, the group now achieved a result of 350.9 million euros.

in mid-December, the company raised its forecast for 2020 and dared to take a look at 2021. Sales in the current year, adjusted for currency effects, are expected to increase by 20 to 25 percent. In addition, the adjusted EBITDA margin should be between nine and twelve percent. The key figures already include the purchase of ready-made meal manufacturer Factor75 in the USA, it said. dpa

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usr: 8
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