Entertainment Ulster Screen Academy announces £1m investment in Virtual Production Studio
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The Unreal Academic Partner Program recognizes exemplary universities that have successfully integrated Unreal Engine into their classes and labs.
In support of this, the Screen Academy at Ulster University have separately announced a £1 million investment in a new Virtual Production Facility (UViPrS) at its York Street Campus in Belfast.
The £1 million investment, part-funded and supported by the Department for the Economy’s Higher Education Research Capital (HERC) Fund, will help Ulster University deliver new aspects of the curriculum in response to the real-time revolution taking place across film, television, games, and animation production. The new facility will also support leading-edge research in virtual production for use in the screen industries.
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The state-of-the-art facility will encompass an LED wall with camera tracking technology, full-body motion capture, facial capture, large green screen and virtual cameras. The investment comes as some of the top production companies in the world release new games, films and TV series using this technology, which is creating exciting new possibilities in the world of film, television, animation, and game design, and Ulster University are at the forefront of this development.
Linda Sellheim, Education Lead, Epic Games said: “It is our pleasure to welcome the Screen Academy at Ulster University into our Unreal Academic Partner Program. As the global demand for real-time 3D skills continues to increase, Ulster Screen Academy’s digital media, virtual production, and games design and animation programs will prepare students for exciting new career opportunities in Northern Ireland and beyond.”
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In the context of the incredible success story of the creative industries in Northern Ireland, already contributing over £1 billion GVA to the NI economy and employing around 26,000 people, these announcements mean that talent will be fostered and advanced, developing a workforce ready to meet the demand and growth in these industries of the future in a sustainable way. These announcements support the ambitions of the Ulster University-led £65 million Screen Media Innovation Lab (SMIL), a world class Virtual Production facility and part of the Belfast Region City Deal.
Dr Declan Keeney, Director of Ulster Screen Academy, continued: “We are delighted to receive Unreal Academic Partner status, and that our courses have been endorsed in this way. This is global recognition for the incredible work happening within the Screen Academy at Ulster University. The new facilities will support staff and students in their ambition to offer the most relevant and agile degree programmes offered anywhere in the UK and Ireland, responding to the 3D and real-time skills gaps identified by our industry partners. We have embedded virtual production into the curriculum, teaching students high-end production skills for games design, animation, film and broadcast. Our graduates are highly sought after by the industry and these announcements today only serve to enhance their employability. With our Belfast Region City Deal project, SMIL, we know we will generate new jobs in Northern Ireland that require specialist digital skills and our students will be ready for them.
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“We cannot understate the importance of the Unreal Academic Partner endorsement – it’s the industry telling us that the Ulster Screen Academy is on par with the best institutions around the world, yet available here on our doorstep in Northern Ireland”.
Professor Paul Seawright, Executive Dean of the Faculty of Arts, Humanities and Social Sciences, Ulster University, added: “Building on the Universities’ standout success of the £13 million Future Screens NI accelerator project, this ambitious investment project will continue to deliver expert technical skills, opportunity and growth across film and broadcast, animation, games and immersive technologies and industries in NI. It perfectly supports our Belfast Region City Deal Project in this sector and creates a sustainable environment for growth in this area.
“We are experiencing real-time and 3D revolutions in the screen industries and through these two announcements, Ulster University is living its strategic ambition to lead change in the way that higher education institutions can get involved in and actually shape our creative industries and building the highly skilled workforce of tomorrow.”
Economy Minister Diane Dodds also praised the scheme: “I am delighted that my Department has been able to support this exciting facility at Ulster University. By helping to provide the highly skilled graduates needed to attract investment and high quality jobs in the creative industries, this technology will add significantly to the sector’s potential contribution to Northern Ireland’s economic recovery.”
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