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Sport Rosberg: Being a Formula 1 CEO ‘not for me’

00:35  11 june  2021
00:35  11 june  2021 Source:   planetf1.com

Nico Rosberg interview: Former F1 champ on his new racing team

  Nico Rosberg interview: Former F1 champ on his new racing team It is five years since Nico Rosberg performed the ultimate mic drop, walking away from Formula 1 just days after The post Nico Rosberg on running his own motor racing team in Extreme E, striking deals with sponsors and recruiting drivers on Instagram appeared first on CityAM.

Nico Rosberg says he enjoys the balance he has in his current life, and that taking over the running of a Formula 1 team “would not be for me”.

a person wearing a suit and tie: Nico Rosberg PA © Getty Images Nico Rosberg PA

Alongside his increased online presence that led Daniel Ricciardo to jokingly dub him “Nico Vlogsberg”, the German also runs Rosberg X Racing, a team in the newly-launched Extreme E series.

His former team-mate and rival Lewis Hamilton also runs a team in the off-roading series, with Rosberg’s outfit currently leading the championship in its inaugural season.

Rosberg admitted recently he now empathises with his former boss Toto Wolff with the amount of things he has to think about while running a team, but says the constant demands placed upon him by Formula 1 would probably be too much to ask of a man whose retirement came partly as a result of wanting to spend more time with his family.

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 Nico Rosberg: What Toto Wolff is doing, © Motorsport Images Nico Rosberg Irritating the thought of becoming formula 1 team boss, not at all Nico Rosberg, Formula 1 World Champion From 2016, not only as a driver does not plan a comeback in the premier class of motorsport, but currently closes a future commitment as a team boss. He has recently revealed that in an exclusive video interview on the YouTube channel of Formula1.de.

“No, I’m quite happy that there aren’t 23 races,” the 2016 World Champion told City A.M about Extreme E.

“I don’t really want to go back to being this full-on, every single day, all-day-long job like if you were a CEO of a Formula 1 team or something. That would not be for me.


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“I’m happy with this. You can be really intense on the case as a CEO but also calm down in between races. I like the balance.”

Check out all the latest Mercedes merchandise via the official Formula 1 store

Away from the rigours of a Formula 1 team, Rosberg says he still takes a hands-on approach within Rosberg X Racing – revealing that he recruited drivers Molly Taylor and Johan Kristofferson by messaging them on social media.

Masi contradicts Rosberg: Boxing entry in Baku not dangerous

 Masi contradicts Rosberg: Boxing entry in Baku not dangerous © Motorsport Images The box entry in Baku is under shelling by Nico Rosberg Formula 1 race director Michael Masi has rejected the criticism of Nico Rosberg on the design of the boxing entrance in Baku. Rosberg had said site as a "dangerous" place in the calendar and also as those who have prepared him the most fear during his career. But Masi sees that very different. "I do not agree with this statement," says Masi, who followed the suddenly deceased Charlie Whiting in 2019.

While he remains adamant his driving days are behind him, Rosberg has thrown his weight into running his team.

“I’m involved every single day,” he said. “We have a project-collaborating tool called Asana, and there are Asanas flying about for Rosberg X Racing every single day because there are so many topics – sponsorship, finance, communication, social media, PR, the actual operational team, the drivers.

“Most of my time will go into the sponsorship front. And then I like to get involved hands-on, particularly at the races, with my own experience – so on the technical side, engineering, challenging the team on where they can do better. That I quite enjoy.

“The personal touch makes a big difference and is the only way to create partnerships – that’s also how we managed to sign our drivers. I reached out to them personally. I wrote them an Instagram direct message.”

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Brown: IndyCar and F1 can share TV ideas .
McLaren Racing CEO Zak Brown feels Formula 1 and IndyCar can learn from each other when it comes to TV coverage. © Getty Images Zak Brown McLaren PA Formula 1 certainly has not stood still when it comes to trying to enhance the viewing experience for their audience. In recent years data graphics have become a key part of broadcasts, while radio between the FIA and teams is now being played out on the TV feed.

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