US News “Everything is sold”: Boom among boat builders despite the Corona crisis

10:05  18 september  2020
10:05  18 september  2020 Source:   ksta.de

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“Speedboats, inflatables, life jackets,” fired Christoph Steinkuhl. "Electric motors, stand-up boards - to date we have sold everything that goes on the water," says the managing director of the Hamburg boat outfitter A. W. Niemeyer.

"In some cases we could no longer deliver." Like his company, many German manufacturers felt in the Corona summer: During the crisis, the demand for boats and accessories increased enormously.

"After the strict lockdown until the end of April, the summer months more than made up for the failure in many places," says the managing director of the German Boat and Shipbuilding Association, Claus-Ehlert Meyer. Entry-level products such as small motor boats are particularly in demand because their drivers do not need a driver's license.

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“Otherwise everything is fine, we are working by videoconference all the time and we are doing our best not to let things accumulate as long as I am in Alvorada,” he said. Yankees tie MLB home run record. Breaking News. Boom among boat builders despite the corona crisis .

"It is a news that affects a woman, who is in the first political line of our country, I believe that it will not affect her much in the campaign. Partial delivery bottlenecks: " Everything is sold ": Boom among boat builders despite the Corona crisis .

“These are mainly models with a 15 hp engine,” says Steinkuhl. He interprets this as a clear sign that many people have decided to buy a boat for the first time in the Corona crisis. "Many have thought about a purchase for a long time and are now using the money from the canceled vacation for it," says association manager Meyer.

Instead of charter a yacht on the Mediterranean, many holidaymakers would now rely on their own boat in Germany, says Marcus Schlichting from Bavaria Yachtbau GmbH. "There are quite a lot of them who haven't had a boat before." From June to August, the manufacturer based in Giebelstadt in Bavaria received around 70 percent more orders than in the same period last year, says Schlichting. "We were very astonished about that."

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It was not easy to meet such high demand immediately after the corona lockdown and two months with “zero incoming orders”, says Schlichting. "Fortunately, we were able to produce through, but we had to improvise with the supply chains."

Because of the high demand and limited delivery quantities, the price of water sports products no longer played a major role for many customers, says Christoph Steinkuhl. "The question was not what does the stand-up board cost, but rather: When can I have it?" The corona trend towards vacationing in one's own country also played a role. A. W. Niemeyer has increased sales in the past few months by a high, double-digit percentage compared to the same period in the previous year, says Steinkuhl.

manufacturers and the industry association assume that the boom could continue into the coming year. "The prognosis is relatively simple," says Steinkuhl. "Because we could not meet the demand this year, we assume that it will spill over into the next." Association managing director Meyer also emphasizes that the industry is “not pessimistic” about the coming year: “The newcomers have enlarged the market.”

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“ That will be the start of a trend,” he said, adding that “The travel, leisure & hospitality, airline, and other industries are going to experience layoffs, as (Associated Builders and Contractors, a D.C.-based trade organization representing 21,000 industry members, did not immediately respond to a request

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But not everyone in the industry benefits from the rush to local waters. The situation is still difficult on the charter market due to the corona-related travel restrictions, says association managing director Meyer. The sale of nautical charts has also "collapsed completely": after all, anyone who cruises on Lake Constance does not need a map of the Caribbean or the Atlantic.

The industry is now hoping for a further boost from the “Interboot” water sports trade fair, which starts on Saturday in Friedrichshafen on Lake Constance. There is great interest in boating: According to the district office, the number of test subjects for the Lake Constance boatman patent rose by 30 percent by the beginning of September compared to the same period last year. “The run began with the opening of the ports and sailing schools at the end of May, after the season started somewhat delayed,” says a spokesman.

If the trend continues, things could get tight on Lake Constance in the coming year. The district office announced that the number of berths for boats there was fixed. Most yacht clubs have long waiting lists. But even those who cannot find a berth for a new boat so quickly should receive help at the fair in Friedrichshafen: Under the guidance of experts, visitors can practice maneuvering boats on car trailers.

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