buying 2021 Ford Bronco Sport earns IIHS Top Safety Pick Plus rating
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Ford's plucky little isn't just a rugged SUV, it's a super-safe one, too. The Insurance Institute for Highway Safety announced Friday that the 2021 Ford Bronco Sport earns a Top Safety Pick Plus rating, with "stellar performance in crashworthiness and crash avoidance evaluations," according to the agency.
As its name suggests, TSP Plus is the higher of IIHS' two Top Safety Pick awards. Vehicles must earn "good" ratings in all six IIHS crash tests in order to qualify for a TSP Plus rating. TSP Plus-eligible vehicles must also have excellent forward-collision assistance systems, as well as robust headlights.
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The 2021 Bronco Sport "hits all those marks," IIHS said in a statement. "Both the standard and optional front crash prevention systems earn 'superior' ratings in the vehicle-to-vehicle and vehicle-to-pedestrian evaluations. And the headlight system offered on all trims earns a 'good' rating."
Ford's other newbie, the , recently , but couldn't quite muster a TSP Plus due to poor headlight performance on select trims. Headlight performance is preventing many vehicles from earning that coveted Plus rating.
Who's loving the semiconductor chip shortage? Car dealerships .
With inventory so tight, car buyers are ready to pony up and pay sticker price.Reuters reported on the state of the industry on Monday and profiled a couple of dealerships caught in the middle of eager car buyers and too little inventory. It's a simple story of supply and demand: Automakers can't build enough new vehicles, due to chip shortages, and car buyers want them. In turn, many buyers have no problem paying sticker price and foregoing the wheeling and dealing that can knock a couple grand off the MSRP. Dealers get to keep even more cash in their pockets and buyers get their new car. Record profits ensue.