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Enthusiasts Tour de France Female: "It was time to bother," says Stéphane Pallez, CEO of FDJ

11:25  26 june  2021
11:25  26 june  2021 Source:   leparisien.fr

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Le Parisien © LP / Philippe Lavieille The Parisian

Honor to the ladies. The race by the Tour takes place this Saturday morning between Brest and Landerneau, a few hours before the start of the first stage of the big loop. This eighth edition will leave the square, next year, to the Tour de France women (eight steps from July 24, 2022), back after a first experience between 1984 and 1989. Stéphane Pallez, President Executive Director of the French Games, sponsor of the event, evokes the evolution of the female cycling in the hexagon, the expectations it arouses and the ascent of his team The FDJ - New Aquitaine - Futuroscope, tricolor locomotive.

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What does the race by turn represent for you?

Stéphane Pallez. This was an element of our campaign of influence in view of the restoration of the Tour de France Female . We have been sponsoring this event for six years and we were happy to do it but we are happy that it is the last edition, because it means that our goal is reached.

What does the return of the Tour de France women in 2022 mean?

This is an important step in the revaluation of this popular sport. There was a tour of France women, a long time ago ( NDLR: from 1984 to 1989 ), but no one remembers it. It was time to be born. Since my arrival at the FDJ in 2014, I have campaigned for his return. Whenever I came to the Tour de France, we exchanged about it with Aso (Amaury Sport Organization). Spirits have been a lot of matured for six years. I felt a kind of failover just before the start of the Covid-19 pandemic. Everyone was convinced by the project.

Tour de France Female: "It was time to bother," says Stéphane Pallez, CEO of FDJ

 Tour de France Female: © LP / Philippe Lavieille The Parisian Honor to the ladies. The race by the Tour takes place this Saturday morning between Brest and Landerneau, a few hours before the start of the first stage of the big loop. This eighth edition will leave the square, next year, to the Tour de France women (eight steps from July 24, 2022), back after a first experience between 1984 and 1989.

Can France Women Tour Can I know a success comparable to the male test?

it will be a test. Organize a popular event at this time of the year, at the end of July, is a good thing. It's a favorable time to follow a cycling race. It is very good also to make the runners of the Champs-Elysees. There will be beautiful images, symbolic. And I hope that the FDJ-New Aquitaine Futuroscope team will win one day.

place at @lacoursebytdf this Saturday! First race for @evitamuzic with the jersey ???????? ! #ridandshine pic.twitter.com/xchrfhokml

- FDJ New-Aquitaine Futuroscope (@fdj_naqui_fut) June 25, 2021

Your runners are now all employees ...

It's a huge change from the moment we started to invest in this team. It has been transformed by our arrival. Before, there was no professional cyclist. The conditions were very difficult, I had been struck to see that the riders were changing in a van. They evolve today under normal conditions, with salary contracts, proper equipment and a team of professionals to frame them. This has resulted in significant sports progress. The team is currently 4th in the UCI Women's Worldtour ranking.

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The current context, which takes more into account parity, did you serve a lot?

Again, the spirits have evolved. Today, the environment is favorable to diversity. It is necessary to rely on this positive trend. In the practice of many sports, we see the importance taken by women. Female cycling, for example, is progressing in France. Abroad, there are already very strong teams with big budgets. We crossed a step step but there are still many others to come.

Can tricolor female cycling fill its delay?

Yes, without a doubt. And especially since France is a great country of cycling, with great champions. The day a French runner will also be popular as Julian Alaphilippe or Thibaut Pinot, we can say that we will not have lost our time! It is to be hoped that the Tour de France women finds its audience, realizes the hearing on TV and newspapers, and that heroines emerging, popular champions and dreaming.

Historical audience record for the Tour de France 2021 on France Télévisions .
In a press release, France Télévisions unveils the impressive number of viewers who watched the Tour de France this year. © PA Pictures / Abaca In a statement, France Télévisions reveals the impressive number of viewers who watched the Tour de France this year. According to the audience results revealed on Monday, July 19 by France Télévisions, the Tour de France was a historical success in this edition 2021.

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