•   
  •   
  •   

Food Burger King just launched a new ad campaign featuring a moldy Whopper, and it reflects a trend taking over the fast-food industry

02:40  20 february  2020
02:40  20 february  2020 Source:   businessinsider.com

McDonald's Launched a Permanent Online Shop with All the Burger-Themed Apparel Your Heart Desires

  McDonald's Launched a Permanent Online Shop with All the Burger-Themed Apparel Your Heart Desires McDonald's Launches New Online Merch ShopThe debut line features more than 20 McDonald’s-inspired clothing items and accessories that you never knew you needed, including World Famous Fry socks, a Big Mac sandwich journal, Sesame Seed Christmas ornaments, hair ties, and even a winter beanie.

Burger King just launched a new ad campaign featuring a moldy Whopper , and it reflects a trend taking over the fast - food industry . On Wednesday, Burger King released a time-lapse video of its flagship burger decomposing and becoming covered in mold over the course of 34 days.

Burger King is breaking the mold in its new advertising campaign . The burger chain is portraying its Whopper covered in mold in print and TV ads running in Europe and the U.S. The message: Burger King is removing artificial preservatives from its signature burger .

a close up of food © Courtesy of Burger King
  • On Wednesday, Burger King posted a video of a Whopper decomposing and growing moldy on YouTube as part of an ad campaign.
  • The campaign is meant to draw attention to the chain's move away from preservatives and artificial flavors, which many fast-food chains have long been criticized for.
  • The move is emblematic of a larger trend in the fast-food industry towards more "natural" and socially conscious foods.
  • Visit Business Insider's homepage for more stories.

"Natural" beauty has finally made its way into fast-food advertising.

On Wednesday, Burger King released a time-lapse video of its flagship burger decomposing and becoming covered in mold over the course of 34 days.

McDonald's Is Rolling Out a Limited-Edition Bacon BBQ Burger—Here Are the Details

  McDonald's Is Rolling Out a Limited-Edition Bacon BBQ Burger—Here Are the Details If you live in the continental United States, you can get your hands on the latest limited-edition innovation from McDonald's: the Bacon BBQ Burger.This whopper of a menu item features a quarter-pound beef patty topped with Applewood smoked bacon, bourbon BBQ sauce, fried onion strings, and that unmistakable neon-yellow American cheese, and it all comes on an artisan roll. Want even more beef flavor? It's available as a double, too, as a Double Bacon BBQ Burger.

Burger King touts preservative-free burger with moldy Whopper in new ad . The fast - food giant released an ad Wednesday showing mold consuming one of its signature burgers to prove that The Miami-based chain said it has also taken colors and flavors from artificial sources out of its “core”

Burger King is launching an ad campaign with a moldy Whopper to highlight why the fast - food chain is removing artificial preservatives from its food. It 's the fast - food industry 's latest step to reinvent itself. Burger King has unveiled a new ad campaign featuring a mouldy whopper – in a

The stunt is part of the chain's campaign to highlight its move away from preservatives and artificial ingredients. The chain has removed preservatives from the Whopper in most European markets and select US markets, according to a press release sent in an email to Business Insider.

"At Burger King we believe that real food tastes better," Fernando Machado, Restaurant Brands International's chief marketing officer, said in the press release. "That's why we are working hard to remove preservatives, colors, and flavors from artificial sources from the food we serve in all countries around the world."

Here's What to Look for at Aldi in December

  Here's What to Look for at Aldi in December This December, Aldi is stocking plenty of seasonal snacks and apps for holiday shoppers. Here's a sneak peek at the Aldi Finds! The post Here’s What to Look for at Aldi This December appeared first on Taste of Home.

Burger King 's new ad campaign features a moldy Whopper . These fast - food chains get an 'F' for antibiotics use in beef supply. BK debuted its campaign with a 45-second video of a regular-looking Whopper that over the course of 34 days becomes rotted. "The beauty of real food

In a new ad campaign promoting its decision to eliminate artificial preservatives, colors, or flavors from "all core "At Burger King restaurants, we believe that real food tastes better," Fernando Machado When you're making the case for the public to choose your fast food establishment over a competitor

Burger King is in the process of rolling out preservative-free Whoppers across the US and will serve them in all US restaurants by the end of 2020.

This move reflects a larger trend in the fast-food industry towards "natural" and socially conscious foods. McDonald's switch from frozen to fresh beef for its Quarter Pounders led to a spike in its burger sales for the first time in five years. And, at the end of January, Popeyes became the latest major chain to sign onto the Better Chicken Commitment, which mandates higher welfare standards for poultry used in the chain's food.

Artificial ingredients in fast food have long been a subject of fascination and scrutiny. In Iceland, a McDonald's hamburger and fries have remained on display since the last McDonald's restaurant in the country closed in 2009. The burger and fries have remained pristinely preserved and mold-free for over 10 years, seemingly showing no signs of decay.

Impossible Foods reveals plant-based pork

  Impossible Foods reveals plant-based pork Impossible Foods, known for its meatless burgers, is launching plant-based pork. © Impossible Asia is an important market for Impossible Foods. Impossible Pork debuts at tech conference CES in Las Vegas this week, and attendees will be able to taste the new product. Like the Impossible Burger, the plant-based pork is made with soy protein and is designed to look, taste and cook like real meat. Others will be able to try a sausage version of the product when it arrives at 139 Burger King restaurants later this month.

The fast food chain on Wednesday launched a global ad campaign that proudly features a Whopper sandwich covered in mold. As part of the campaign , Burger King released a 45-second video with a time-lapse of one of the chain's iconic burgers decomposing and becoming covered in mold over 34

They are now making the decision to roll out a burger that is free from artificial preservatives, colors, and flavors—and the fast food chain has the Through the wonders of time-lapse photography, Burger King ’s new ad campaign shows the chain’s new preservative free Whopper in all its

RELATED VIDEO: Burger King is cutting artificial preservatives and it created a gross new ad to show it off (via CNBC)

Burger King customer claims her food contained metal .
Metal is not part of a balanced diet. © Getty A Burger King sign outside a restaurant in Glendale, California, on September 2, 2010. Burger King, the second-largest US hamburger chain, will be sold to 3G Capital investment house for four billion dollars, the fast food chain announced Thursday. 3G Capital agreed to acquire all Burger King stock for 24 dollars per share in cash, representing a 46 percent premium, and will also assume the company's outstanding debt, Burger King said in a statement.

—   Share news in the SOC. Networks

Topical videos:

usr: 0
This is interesting!