Food White Castle says it cold-called 550,000 past applicants from up to 4 years ago to fight the labor shortage
Scotland's Carbisdale Castle goes on sale for £1.5million
Carbisdale Castle, in the Scottish Highlands, has endured mixed fortunes, having been built in a fit of spite by Mary Caroline, Duchess of Sutherland, in 1905 with her late husband's money.Carbisdale Castle in Sutherland, in the north west Scottish Highlands, has an impressive 19 bedrooms, grand hall, ballroom and billiards room - plus its own loch - but has come to market with a relatively modest price tag of £1.5million.
- White Castle is emailing and texting applicants from as many as four years ago
- Chains are trying new methods to attract workers, like signing bonuses and drive-thru interviews.
- White Castle says it has relatively low turnover even as workers leave the industry.
Fast-food chains are getting inventive to deal with a tight labor market as sales surge.
White Castle cast a wide net, reaching out to 550,000 past applicants from as far back as 2017, vice president of marketing Jamie Richardson told Insider. The burger chain reached out through text and email, and about 32,000 of the potential workers were interested,
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While White Castle declined to say how many of those messages lead to employment, "we're pleased with the overall result," Richardson told Insider. This was just one instance of the Ohio chain's efforts to reach prospective employees. "We've had to get more creative about reaching out," Richardson said.
The entire restaurant industry is struggling to hire and retain workers. The labor shortage in many sectors of the economy is a boon to some dissatisfied retail workers who areSome workers who were furloughed or laid off early in the pandemic . In April, food services and drinking places , and the industry is still 13.5% below its pre-pandemic employment level from February 2020.
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In response, fast food chains areOne McDonald's in Florida was giving candidates $50 just for interviewing, and a North Carolina franchisee was reportedly offering a Taco Bell held a hiring event and offered in some locations. Chipotle
White Castle hasn't dealt with increased turnover, unlike competitors, Richardson told Insider. Over 25% of workers have been with the company at least ten years, he said. Richardson attributed this low turnover, a rarity in the fast-food world, to a few key perks.
White Castle workers get paid every week, instead of every two weeks, a worthwhile benefit given that overWorkers can also eat anything on the menu for free, and come in off the clock and order food for 20% off.
Richardson says White Castle has made these benefits more prominent in messaging as it continues hiring. The strategy seems to be working - the number of restaurants able tois nearly as high as it was pre-pandemic, he said.
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When you think of the freezer, you may just think of it as a place to store chicken nuggets, frozen pizzas, ice cream or those leftovers you don’t want to deal with. But the freezer can be the secret to having a well-stocked kitchen. How Long Meat And Other Foods Last in the Fridge and Freezer From staples like frozen veggies and fruits to some things you may not even know you could freeze, here are 15 foods to always keep in your freezer.