Style Kris Jenner Is Reportedly Launching a Beauty and Skin-Care Brand
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It looks like Kris Jenner is ready to step out from behind the curtain.
On February 10,reportedly filed to trademark Kris Jenner Beauty, Kris Jenner Skin, and Kris Jenner Skincare, according to documents .
Per the documents, the reality star listed a variety of products that could be produced under her brand, including “skin care, cosmetics, nail care products, false lashes, hair care products, and fragrances.”
Whileand both partner with Coty Inc., it’s unclear if their mother will be going in that direction. However, it feels likely considering she reportedly inked the between Coty and her daughter’s companies, and . In fact, the global beauty company named Kris the chief executive officer of Kylie Cosmetics in April 2020.
Dermatologists Say Fermented Beauty Products Are the Key to Anti-Aging
Like a bottle of fine wine, they’ll age you well.So, what is fermentation? Fermented skincare, much like fermented foods, means that microorganisms (bacteria) have been added, which release enzymes that break down the ingredients. Your skin cannot easily absorb the actives in natural ingredients because of its molecular size, but by breaking down the molecules into smaller sizes, your skin can better absorb the skin-benefitting ingredients.
Much of Kris’s own social media posts are devoted to promoting her daughters’ products, fromto . That’s not just about being a supportive mom; it’s business.
Kris has launched namesake products before. Aside from collabing multiple times with Kylie Cosmetics, including a Mother’s Day collection called the, she also launched the perfume with Kim. She’s no novice.
And there’s absolutely a market for a Kris Jenner beauty and skin-care line. Kylie and Kim each run successful beauty companies aimed at different demographics, and Kris’s line would target yet another varied group: people in their 60s. (There’s a huge difference between thatmarket and, say, the market for 20-, 30-, or 40-somethings.)
I’m so looking forward to whatever serums, moisturizers, and eye creams a Kris Jenner line would hypothetically offer. I feel like I’ve been waiting forever for Kris to share her secrets. Kylie and Kim had to get it from somewhere, right? Drop the routine, mom!
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