Entertainment YouTube TV Increases Subscription Fee By 30% to $65 Per Month

00:00  01 july  2020
00:00  01 july  2020 Source:   thewrap.com

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YouTube is increasing the price of its live streaming YouTube TV service yet again, raising the price from per month to $ 65 per month for new Current YouTube TV users will see service prices increase on the next billing cycle after June 30 . YouTube TV previously saw a price increase in April

YouTube TV is undergoing yet another price hike as the company adds more channels to its existing lineup. Those who subscribe to YouTube TV will see a 30 % price hike on their next bill. YouTube TV launched in February of 2017, with a relatively reasonable cost of per month for 40 channels.

a close up of a stool © TheWrap

YouTube TV just got more expensive.

The Google-owned live TV streaming service on Tuesday said it's increasing its monthly fee 30%, from $49.99 per month to $64.99 per month. The change is effective immediately for those signing up for YouTube TV, and will be reflected on the next bill for current customers.

"We don't take these decisions lightly, and realize how hard this is for our members," the company said in a blog post. "That said, this new price reflects the rising cost of content and we also believe it reflects the complete value of YouTube TV, from our breadth of content to the features that are changing how we watch live TV."

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YouTube TV is raising its monthly cost for all users to .99, the biggest price increase yet for the service. It’ll also be adding eight new ViacomCBS channels, which are available starting today. Costs went up again in 2019 to per month when YouTube TV added Discovery’s lineup of networks.

YouTube TV is getting another price increase with the new monthly total coming in at .99 per month . Though everyone can relate to the struggle of having three or more people in a home arguing over who gets to watch, that doesn't mean trading in sharing time for paying $ 65 per month .

YouTube TV's price hike coincides with the service adding a number of ViacomCBS channels on Tuesday, including BET, CMT, Comedy Central, MTV, Nickelodeon, Paramount Network, TV Land and VH1. A half dozen more ViacomCBS channels are expected to hit the service later this year. Overall, YouTube TV's base plan includes more than 85 channels. The last time YouTube TV increased its monthly subscriber fee was April 2019.

Tuesday's announcement comes as cable and satellite providers are coming off a record-setting quarter for customer cancelations. Pay-TV providers lost more than 2 million customers during Q1, as cheaper alternatives like YouTube TV, as well as other factors like the coronavirus pandemic, led to customers ditching their service.

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