Politics: Bloomberg launches eight-figure TV ad campaign as he is expected to run for president - - PressFrom - US
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Politics Bloomberg launches eight-figure TV ad campaign as he is expected to run for president

23:06  22 november  2019
23:06  22 november  2019 Source:   abcnews.go.com

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Bloomberg places upward of .4 million worth of television ads as he is expected to jump into But Bloomberg continues to inch closer towards a formal announcement and is expected to Digital ads targeting Trump for his behavior, such as his "tantrums" and "lies," started running on Facebook

A close friend of former President Barack Obama, has told advisers that he envisions a campaign focused more on bringing people together and healing the country than making a particular ideological case. He is not expected to run for any other office in 2020.

Former New York City Mayor Michael Bloomberg, who legally jumped into the presidential race Thursday after filing official paperwork with the Federal Election Commission (FEC), is making a pricey entrance with an eight figure television ad campaign.

Michael Bloomberg wearing a suit and tie: Michael Bloomberg, the former mayor of New York and a potential Democratic presidential candidate, speaks at the Christian Cultural Center, a predominantly black megachurch, in Brooklyn, New York, Nov. 17, 2019.© Demetrius Freeman/The New York Times via Redux Michael Bloomberg, the former mayor of New York and a potential Democratic presidential candidate, speaks at the Christian Cultural Center, a predominantly black megachurch, in Brooklyn, New York, Nov. 17, 2019.

As of early afternoon Friday, ad service firm CMAG confirmed to ABC News that Bloomberg spending up to $25.4 million in ad buys in multiple states across the country, including California, New York, Florida, Texas and Illinois. The ads are set to air beginning Monday.

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Billionaire Mike Bloomberg has launched a million ad campaign as he prepares to enter the Democratic primary for president , an advertising monitoring group said Friday. Data compiled by Advertising Analytics, which tracks ad buys throughout the 2020 election, shows that the former New

Michael Bloomberg is inching closer to a 2020 presidential run , filing an official statement of candidacy on Thursday with the Federal Election He is launching a 0 million digital ad campaign attacking Trump in crucial battleground states and is expected to spend between million and

In those states, he is set to spend $2.3 million of the total in New York City, $1.5 million in Los Angeles, $1.1 million in Miami and another $1.1 million in Orlando.

(MORE: Former NYC Mayor Michael Bloomberg files with FEC to run for president)

According to CMAG, not all television stations have filed their ad buy records from Bloomberg yet, so the numbers are expected to increase.

Limited information is available on the actual ads, but according to ad buy records filed to the FEC, some of the ads will be 60-seconds long and are expected to air during the week of Nov. 25 through Dec. 3.

Bloomberg's first ad buy is already more than half of the $50 million the entire 2020 Democratic presidential field has spent on television so far this year, according to CMAG's data. Nearly $40 million of that came from billionaire activist Tom Steyer since he entered the race in July. Democratic front-runners Sen. Bernie Sanders, I-Vt., and South Bend Mayor Pete Buttigieg have aired about $2.8 million and $2.4 million worth of television ads.

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A rough cut shows an ad that would have been used in a Michael R. Bloomberg presidential campaign .CreditCredit Thibault By opting not to run , Mr. Bloomberg is deactivating a political apparatus far more extensive than the one he assembled the last time he seriously weighed a run for

" He has run the most divisive and demagogic presidential campaign I can remember, preying on people’s "Over the last several months, many Americans have urged me to run for president as an Bloomberg had leased eight offices to collect signatures to get on the presidential ballots in

On the Republican side, President Donald Trump has spent about $4.7 million on television, which brings the total for 2020's ad spending up to about $55 million.

Michael Bloomberg sitting at a table: Michael Bloomberg, the billionaire media mogul and former New York City mayor, eats lunch with Little Rock Mayor Frank Scott, Jr. after adding his name to the Democratic primary ballot in Little Rock, Ark., Nov. 12, 2019.© Christopher Aluka Berry/Reuters, FILE Michael Bloomberg, the billionaire media mogul and former New York City mayor, eats lunch with Little Rock Mayor Frank Scott, Jr. after adding his name to the Democratic primary ballot in Little Rock, Ark., Nov. 12, 2019.

The ad buy injects Bloomberg into the presidential contest, despite his team remaining adamant he has not made a final decision and is not formally a player in the race, just yet.

(MORE: Former New York City Mayor Mike Bloomberg eyeing presidential bid)

But Bloomberg continues to inch closer towards a formal announcement and is expected to self-fund his presidential campaign.

His wait-and-see approach isn’t stopping him from pouring millions into the 2020 race. Digital ads targeting Trump for his behavior, such as his "tantrums" and "lies," started running on Facebook recently.

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Bloomberg has not officially announced he is launching a national campaign . Billionaire Michael Bloomberg on Thursday filed paperwork with the Federal Election Commission to run for president . Thursday's filing is tantamount to declaring definitively his candidacy, though he has not officially

Though Bloomberg ran New York City as a Republican for a decade, he registered as a Democrat last year and has been a critic of vocal critic of Trump. The former mayor and media mogul is by far the wealthiest of any candidate running for the presidency . His fortune is estimated by Forbes to stand

While the ads -- part of a staggering $100 million digital ad blitz first reported by the New York Times -- don't feature Bloomberg, they showed the disclaimer "paid for by Mike Bloomberg 2020" and directed users to a sign-up page that urges them to "join the fight."

Bloomberg also plans to spend between an estimated $15 million and $20 million on a voter registration effort to challenge President Trump in five key battlegrounds that could define the outcome of next year's election.

(MORE: 5 takeaways from the 5th Democratic debate)

Following his $100 million digital campaign targeting Trump's behavior, a spokesperson for Bloomberg confirms that the former mayor of New York City will roll out a new push to register half a million Democratically-leaning, minority and underrepresented voters, including African Americans, Latinos, Asians, rural Americans and the youth voting bloc, in early 2020 .

The new drive will kick off across Arizona, Michigan, North Carolina, Texas and Wisconsin but could expand into other states.

The Associated Press first reported the new registration effort.

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