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Politics Facebook will lift its political ad ban

23:19  03 march  2021
23:19  03 march  2021 Source:   cnn.com

Facebook will restore news in Australia after talks with the government

  Facebook will restore news in Australia after talks with the government Facebook says it will restore news pages in Australia after a breakthrough in talks with the government. © Josh Edelson/AFP/Getty Images A Facebook employee walks by a sign displaying the "like" sign at Facebook's corporate headquarters campus in Menlo Park, California, on October 23, 2019. (Photo by Josh Edelson / AFP) (Photo by JOSH EDELSON/AFP via Getty Images) The announcement caps month of bitter dispute between the American tech firm and Canberra, which had been working on legislation that would force tech platforms to pay news publishers for content.

SAN FRANCISCO — Facebook said on Wednesday that it planned to lift its ban on political advertising across its network, resuming a form of digital promotion that has been criticized for spreading misinformation, falsehoods and inflaming voters. The social network said it would allow advertisers to buy new ads “We put this temporary ban in place after the November 2020 election to avoid confusion or abuse following Election Day,” Facebook said in a blog post. “We’ve heard a lot of feedback about this and learned more about political and electoral ads during this election cycle.

Political ads will be banned indefinitely after polls close on Nov. 3 and the company plans new steps to limit misinformation about the results. Facebook has been under fire to prevent its site from being used to manipulate the election. Credit Noah Berger/Agence France-Presse, via Getty Images. That has resulted in new actions. On Wednesday, Facebook said it would take more preventive measures to keep political candidates from using it to manipulate the election’s outcome and its aftermath. The company now plans to prohibit all political and issue-based advertising after the polls close on Nov.

Facebook said it plans to lift a moratorium on US political advertising this Thursday, ending a ban that had been in place since the November elections.

a person using a laptop computer: The website home screen for Facebook is displayed on a laptop computer in an arranged photograph taken in Little Falls, New Jersey, U.S., on Thursday, Oct. 8, 2020. Facebook Inc. is tightening its rules on content concerning the U.S. presidential election next month, including instituting a temporary ban on political ads when voting ends, as it braces for a contentious night that may not end with a definitive winner. Photographer: Gabby Jones/Bloomberg via Getty Images © Gabby Jones/Bloomberg/Getty Images The website home screen for Facebook is displayed on a laptop computer in an arranged photograph taken in Little Falls, New Jersey, U.S., on Thursday, Oct. 8, 2020. Facebook Inc. is tightening its rules on content concerning the U.S. presidential election next month, including instituting a temporary ban on political ads when voting ends, as it braces for a contentious night that may not end with a definitive winner. Photographer: Gabby Jones/Bloomberg via Getty Images

The move reopens the door to ads on Facebook by political campaigns as well as issue advertisers. It follows what Facebook said was "a lot of feedback" on its approach to political advertising. The company also signaled that there could be "changes" to its policies.

Facebook lifting Australian news ban after deal with government

  Facebook lifting Australian news ban after deal with government Facebook will allow links to news stories to be viewed and shared in Australia after last-minute negotiations with the government Monday.The two sides reached an agreement that would give Facebook more time before being forced into a government-run arbitration process, the social media company said in a blog post late Monday."After further discussions with the Australian government, we have come to an agreement that will allow us to support the publishers we choose to, including small and local publishers," Campbell Brown, the company's head of news partnerships, said in a statement.

Facebook will partially lift its self-imposed ban on political ads on Wednesday, allowing campaigns and parties to run digital ads only in Georgia, as the parties fight for Senate control in two runoffs. In a statement released on its blog, Facebook said that while its allowing Georgia-specific political ads ahead of the Jan. Facebook did not clarify when it might remove the ban entirely. In its statement and in an email sent to clients, which was obtained by POLITICO, the company said it is maintaining a “temporary pause” on new political ads to curb misinformation around the election.

When polls closed on Election Day 2020, Facebook placed a bar on political ads on the platform. That ban is still in place, but is set to be lifted Wednesday specifically for ads targeting Georgians, Axios reports.Narrow results in both of Georgia's Senate races last month forced them into runoffs, with Kelly Loeffler (R) in a special election. Hundreds of millions of dollars are already being spent on the races that will determine which party controls the Senate, but have so far been funneled into local channels because of Facebook and Google's bans on political ads .That could change starting

"We've heard a lot of feedback about this and learned more about political and electoral ads during this election cycle," Facebook said in an update to a previous blog post on Wednesday. "As a result, we plan to use the coming months to take a closer look at how these ads work on our service to see where further changes may be merited."

Google also lifted its similar ban on political advertising last week. The company had previously designated the 2020 election as a sensitive event, but had lifted the policy in December. Google then re-imposed the policy on Jan. 14 following the violence at the Capitol.

The political ad restrictions by both Facebook and Google put pressure on campaigns to find alternate ways to reach voters during what is traditionally a heavy fundraising season. And in some cases, the limitations on issue advertising reportedly ended up blocking pro-vaccine ads.

Facebook's New Ad Campaign Tries To Remind You That Targeted Ads Are Good, Actually

  Facebook's New Ad Campaign Tries To Remind You That Targeted Ads Are Good, Actually Just two months after running a full-page ad decrying Apple’s impending updates, Facebook is rolling out another campaign meant to defend the targeted ads that make up about 98% of its multi-billion dollar revenue stream. © Photo: Sean Gallup (Getty Images) Per CNBC, the one-minute ad will air across digital platforms, radio, and television starting today. Facebook says the spot is meant to highlight “how personalized ads are an important way people discover small businesses on Facebook and Instagram,” and “how these ads help small businesses grow from an idea into a livelihood.

Facebook will keep its temporary ban on all political advertising in place for another month, the company’s director of product management Rob Leathern announced on Twitter, expanding a policy that went into effect on Election Day as President Donald Trump refuses to concede to Joe Biden. Google, which has implemented a similar ban on political advertising since Election Day, has also told advertisers that it is unlikely to lift its ban in November or December, the Journal reported. Facebook told Forbes that the “temporary pause” on politicial ads continues to be in place adding that

Political advertising cuts to the heart of Facebook ’s outsize role in society, and the company has found itself squeezed between liberal critics, who want it to do a better job of policing its various social media platforms, and conservatives, who say their views are being unfairly muzzled. Other social media companies have decided otherwise, and some had hoped Facebook would quietly follow their lead. In late October, Twitter’s chief executive, Jack Dorsey, banned all political advertising from his network , citing the challenges that novel digital systems present to civic discourse.

However, Facebook's planned rollback of the advertising restrictions coincides with US law enforcement saying they're worried about right-wing extremists potentially organizing further violence targeting the US Capitol on Thursday. Social media's role in fomenting the Jan. 6 Capitol riots has come under increasing scrutiny as US officials have sought to determine what went wrong that day.

Beyond its ad policies, Facebook has been taking other steps to reduce the amount of political content on its platform as it comes under fire for its role in spreading misinformation and potentially sparking violence. The company announced last month that it would start showing some users less political content in their News Feed. The test was initially rolled out in Brazil, Indonesia and Canada before being expanded to some US users.

Facebook's announcement that it would resume political advertising also comes on the heels of a new study by researchers at NYU that indicates right-wing sources that share misinformation are some of the most engaging content creators on Facebook.

Switzerland has voted to introduce a 'burqa ban' to outlaw face-coverings in public .
The Swiss ban comes despite the fact almost no Muslim women in the country have been recorded wearing a face-covering.The referendum was approved by 51.2% to 48.8% on Sunday, according to poll tracker Europe Elects.

usr: 0
This is interesting!