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TechnologyNike rolls out a subscription service for kids’ sneakers

21:16  12 august  2019
21:16  12 august  2019 Source:   engadget.com

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Nike Adventure Club lets kids regularly swap Nike and Converse shoes for the right-fitting shoe as their feet In addition to shoes, the subscription service comes with exclusive adventure guides, filled with Activity guides lay out fun ways for kids to get moving. Nike Adventure Club will fulfill its first

Whether for streaming, productivity software, health-tracking apps, clothing or deliveries, companies are increasingly adopting a subscription model to keep customers hooked and bring in revenue. The latest to join the fray is Nike, which on Monday unleashed a subscription service for kids' sneakers called Nike Adventure Club.

Nike rolls out a subscription service for kids’ sneakers

Parents will have the option to order shoes for sizes 4C to 7Y (for kids aged roughly two to 10) on a monthly, bimonthly or quarterly basis, costing $50, $30 or $20 per month respectively. Kids' sneakers typically retail for $60, so monthly subscribers will save about $10 a pair. You can alter the frequency of deliveries or pause your plan as you see fit.

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Explore, buy and share the sneakers you love with the Nike Sneakrs app. Nike processes information about your visit using cookies to improve site performance, facilitate social media sharing and offer advertising tailored to your interests.

Join our kids ' sneaker subscription service featuring Nike and Converse shoes and avoid the hassle of the store and keep your kids in shoes that fit. And we

Focusing on children for this plan is a smart idea. Kids can outgrow (or ruin) shoes quickly, so having a pair drop into one's mailbox every so often could help parents save time and money, if they opt for the monthly option in particular.

There are more than 100 varieties of shoes to choose from on the Nike Adventure Club website, including Converse sneakers. Each box will have the youngster's name on the side and will include stickers and a guide for games and activities, as well as a bonus gift, such as a drawstring backpack.

Nike is also hoping to make returns a cinch, as you'll be able to order a different size and have it sent out before you return the pair that just arrived. It'll donate or recycle the returned pair. You'll also be able to send back your kids' old shoes to be donated or recycled via a bag with prepaid shipping that Nike will subscribers twice a year.

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Find great deals on Nike Shoes for Kids at Kohl's today! Your little ones will look like all stars in Nike Shoes for Kids from Kohl's. Our assortment of Kids ' Nike Shoes features style options that are sure to become everyday Be sure to also check out our assortment of Nike accessories and apparel, too!

This Sneaker Subscription Service Will Keep Your Kids Stylin’ in New Nike Kicks All Year Round. “For instance, we have some parents whose kids are mini sneakerheads and really into those Find out more about becoming an EasyKicks sneaker club member. Want to read more articles like this

The company had been testing the model under the radar for a couple of years, enticing around 10,000 members to a service called Easy Kicks through Facebook ads. The group helped Nike figure out what parents would most want from Kids Adventure Club.

Nike's subscription may not stop with kids, as it suggested to CNBC there may be more plans on the way. Among them could be a service for runners, who naturally wear out sneakers fairly quickly. Perhaps there'll also be one tailored to sneakerheads desperate to get their hands on the latest Jordans.

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