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Technology Instagram is removing its 'Following' activity tab

22:35  07 october  2019
22:35  07 october  2019 Source:   engadget.com

Instagram’s Following tab is going away this week

  Instagram’s Following tab is going away this week No more snoopin’ around

Starting this week, Instagram will sunset one of its more infamous -- though lesser-known -- features. Moving forward, the app is removing its "Following" tab, reports Buzzfeed News. If you're unfamiliar with the feature, it displays new likes and comments from people you follow. It also shows any new accounts they may have added to their feed. It's accessible through the heart tab, which is the same part of Instagram's interface where you see likes and new followers for your account.

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For better worse, a lot of people found out a bit too much about their friends' interests through the following tab. On the one hand, you could see all the great doggos your friends follow. On the other hand, you could see all the Instagram models they like as well. It was not a good scene.

Instagram is removing the Following tab to cut down on creepers

  Instagram is removing the Following tab to cut down on creepers Many users weren't aware of the feature.The Following tab let users see what posts and accounts their friends are engaging with. Instagram introduced the tab in 2011 to help new users find other people to follow. However, not many were making use of it, hence the decision to remove it.

Instagram's Vishal Shah told Buzzfeed News the company is removing the feature because it wasn't getting a lot of use. "People didn't always know that their activity is surfacing," Shah told the website. "So you have a case where it's not serving the use case you built if for, but it's also causing people to be surprised when their activity is showing up." He went on to add, "Simplicity was the driving factor."

Instagram first added "Following" back in 2011. However, as a way to discover new accounts and photos, the app's "Discover" tab does a much better job of surfacing interesting content.

Buzzfeed News

Apple pulls app that let you stalk people you follow on Instagram .
The potentially creepy app was called Like PatrolAt the end of October, Instagram sent a cease-and-desist letter to Like Patrol, an app described by its maker as the Following tab “on steroids,” and on Saturday, Apple reportedly removed it from its iOS marketplace entirely.

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