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Technology Adobe Exec Defends Photoshop for iPad After App Falls Flat

09:15  07 november  2019
09:15  07 november  2019 Source:   bloomberg.com

Adobe may reveal Illustrator for iPad in November

  Adobe may reveal Illustrator for iPad in November Adobe's plan to bring full-featured apps to the iPad might not be limited to Photoshop. Bloombergcontacts claim Adobe will preview an iPad version of Illustrator, its vector graphics editor, at its MAX conference starting November 2nd. It wouldn't be ready until 2020, but it would give creatives another major tool if more narrowly-focused apps like Fresco aren't enough. A spokeswoman for Adobe wouldn't confirm or deny the rumor, telling Bloomberg that the company had "nothing new to share at this time."As with Photoshop, both Adobe and Apple have mutual interests in bringing Illustrator to the iPad.

The Photoshop on ‌ iPad ‌ app is designed to let Photoshop desktop users open and edit PSDs right on their tablet devices, with the ability to see and According to Adobe , today's launch of Photoshop for ‌ iPad ‌ is just the beginning of a more extensive plan to expand the capabilities of Photoshop on tablets.

Adobe ’s annual developer conference Adobe Max is underway in Los Angeles, and though the company is offering its standard collection of small feature additions to its existing Creative Cloud apps for PCs and Macs, it’s also placing some fairly big bets on new apps for Apple’s iPad tablets.

(Bloomberg) -- Adobe Inc. debuted its most important mobile application ever this week when it finally released Photoshop for Apple Inc.’s iPad. But with key capabilities missing, many within the company’s vast fan base have panned the application, prompting the app’s overseer to publicly defend his product.

Scott Belsky, chief product officer of Adobe’s Creative Cloud division, tweeted about the “painful” early reviews for a product his team has worked on for years. Right now in Apple’s App Store, Photoshop for iPad has a user review rating of 2.3 out of 5 stars. Belsky tweeted a screenshot of the metric, saying it made sense that a re-imagination of a popular 30-year-old product would displease many. Bloomberg News reported last month that the beta version of the touchscreen Photoshop app upset testers who missed many of the popular functions they’d grown accustomed to over the years.

Adobe Illustrator is coming to the iPad in 2020

  Adobe Illustrator is coming to the iPad in 2020 It's been over a year since Adobe first announced it was bringing Photoshop to the iPad, and the app finally debuts today. Not letting any time pass before moving on to the next challenge, Adobe is announcing that it's working to do the same for Illustrator at its annual MAX design conference. The app won't arrive until sometime in 2020, but when it does, the company's two biggest desktop design applications will be available for use on Apple'sThe details are scarce for now, and even Adobe admits the process is "still in the early stages." The company did say that it's "reimagining the Illustrator experience," which includes leveraging the "unique capabilities" the iPad offers -- things like touch and the Apple Pencil.

Today at Adobe MAX, Adobe previewed Photoshop CC on iPad , Project Aero, a tool that enables creators to design AR experiences, and Project Gemini, a drawing app . Adobe also introduced Premiere Rush CC, the first all-in-one, easy-to-use video editing app for social media creators.

More than a year after teasing the possibility, Adobe is releasing Photoshop for iPad , along with a handful of updates to the desktop app . Like Photoshop for iPad , Document cloud support can also autosave your work and make files sync across devices. Similar to Creative Cloud libraries, Document

“If you try to make everybody happy w/ a v1, you’ll either never ship or make nobody happy,” Belsky tweeted. “Such feats require customer feedback to truly exceed expectations. You must ship and get fellow passionate travelers on board. But for a team with the right vision and commitment, being doubted and critiqued is motivating and informing.” Belsky also responded to users who tweeted about not enjoying Photoshop on Apple’s tablet, recommending they try Adobe’s drawing app, Fresco. While it’s hard, it’s important to build products “with customers” rather than “hidden in the lab,” he added.

Read more: Adobe Pitches Illustrator, Photoshop for IPad Amid Slowing Sales

Adobe has embarked on the arduous task of bringing its most successful software franchises to mobile devices to maintain its stature as the world’s largest maker of creative software. The San Jose, California-based company said this week it will bring Illustrator to the iPad in 2020.

Adobe finally released the first version of Photoshop for the iPad

  Adobe finally released the first version of Photoshop for the iPad After more than a year of anticipation, Adobe today finally introduced a version of its iconic Photoshop app for the iPad. The app was built using the same codebase as the desktop version, which is to say that iPad users will not have to worry about file conversions, funky import/export issues, or degradation in photo quality when working on projects. All the same, some of the UI had to naturally be tweaked to account for a touch-based interface. What’s more, users shouldn’t expect to see a feature set on par with the desktop version — this is a 1.0 release, after all — but Adobe notes that it’s planning to continuously add features on a steady basis over the coming months.

Adobe Photoshop , the company’s most anticipated app for the iPad , is finally here. The release follows an official announcement at Adobe ’s MAX event last year. The app is free to download and use for 30 days, but you’ll need a Creative Cloud subscription to continue using it after that.

After more than a year of anticipation, Adobe today finally introduced a version of its iconic Photoshop app for the iPad . The app was built using the same The app was built using the same codebase as the desktop version, which is to say that iPad users will not have to worry about file conversions

While the apps cater to creative professionals seeking the ability to work on the go, Adobe also is trying to expand the appeal of its photo-editing and illustration software to hobbyists. The strategy may boost revenue growth for the Creative Cloud unit. Adobe projected in September that sales growth for its smaller marketing software unit would slow down in the current period, raising pressure on the main creative business.

--With assistance from Mark Gurman.

To contact the reporter on this story: Nico Grant in San Francisco at ngrant20@bloomberg.net

To contact the editors responsible for this story: Jillian Ward at jward56@bloomberg.net, Edwin Chan, Colum Murphy

For more articles like this, please visit us at bloomberg.com

©2019 Bloomberg L.P.

Adobe brings its Select Subject feature to Photoshop on iPad .
When Adobe released Photoshop for iPad last month, the response was less than enthusiastic. Users complained about the lack of functions of the mobile app compared to the desktop version, and in response Adobe announced it would be rolling out new features to improve the abilities of the software. Today, the company has begun that process by updating the iPad app to enable the Select Subject feature. Select Subject allows users to quickly select a subject from the background using AI. Typically, you can make a selection with just one tap even if the focus of the image has a complex outline.

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