Technology: 2020 Ford Explorer launch hardly went according to plan, company admits - So the Explorer crowns the Ford program - PressFrom - US
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Technology 2020 Ford Explorer launch hardly went according to plan, company admits

19:00  12 november  2019
19:00  12 november  2019 Source:   cnet.com

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That's something that even Ford has now admitted . The Detroit News reported Monday that the automaker acknowledged its botched 2020 Explorer launch and quoted Joe Hinrichs, Ford 's president of automotive. "This is a rarity," he said of the fraught launch process.

The 2020 Explorer is ready for any adventure, thanks to an array of capability-enhancing features. See your Ford or Lincoln Dealer for complete details and qualifications. Ford Motor Company reserves the right to modify the terms of this plan at any time.

If the selection of 2020 Ford Explorers at local dealer lots has seemed thin, it's not a mirage. Ford has spent months working to get its Chicago assembly plant running at full speed to churn out the full-size SUV, but along the way, things didn't quite go as planned.

a car parked on a dirt road: All systems are go, Ford promises. Jon Wong/Roadshow© Provided by CBS Interactive Inc. All systems are go, Ford promises. Jon Wong/Roadshow

That's something that even Ford has now admitted. The Detroit News reported Monday that the automaker acknowledged its botched 2020 Explorer launch and quoted Joe Hinrichs, Ford's president of automotive.

"This is a rarity," he said of the fraught launch process. He added that the company took on far too much at one time and that the operation in Chicago wasn't fully prepared for the enormous shift the new SUV brought to the plant. The latest-generation Explorer moved from a front-wheel-drive architecture to a new rear-wheel-drive platform. That's quite a challenge for any automaker to undertake in retooling.

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* 2020 Ford Explorer Hybrid RWD is projected to have an EPA-estimated range of at least 500 miles per tank. Actual range will vary. A/X/Z Plan pricing, including A/X/Z Plan option pricing, is exclusively for eligible Ford Motor Company employees, friends and family members of eligible employees, and

The 2020 Explorer comes equipped with plenty of smart and capable features to prepare you for any adventure. For added assistance, Explorer comes with Ford Co-Pilot360™ Technology, a lineup of available driver-assist features designed to enhance your driving experience.

2020 Ford Explorer Hybrid: Electrified for long hauls

Alas, Ford gave the Chicago plant just 31 days to retool the facility for 2020 Explorer production. The SUV's sister model, the 2020 Lincoln Aviator, is also assembled there. In those 31 days, it trained the workforce off-site -- an abnormal move, but one executed to start production of the SUVs immediately after retooling finished.

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Go further than you ever imagined in a new Ford vehicle, built just for you. Going Beyond “Thank You.” For their selfless service and commitment to protecting our freedoms, Ford is proud to honor the active and former service members who have sacrificed so much for our country.

A/X/Z Plan pricing, including A/X/Z Plan option pricing, is exclusively for eligible Ford Motor Company employees, friends and family members of eligible employees To activate, go to www.att.com/ ford . FordPass smartphone app is compatible with select smartphone platforms available via download.

The newspaper said Ford further complicated matters by building multiple models and numerous trim levels all at once. The problems showed up almost immediately. Roadshow reported in September on multiple issues both the new Explorer and Aviator faced. The automaker, at the time, assured all was well, even as the SUVs were shipped from Chicago to the Flat Rock plant in Michigan for additional quality control.

a car parked on a dirt road© Jon Wong/Roadshow

The automaker confirmed with the newspaper that repairs were made at the Michigan plant before the SUVs were finally shipped out to dealers. Ford told Roadshow in September that the Chicago plant afforded no space for the additional quality control to take place.

The results put Ford in a tough spot. Explorer sales are down 50% for the third quarter as the automaker quickly ran out of the hot-selling SUV at dealers. Now, however, the company said it's back on track and ready to make up for lost ground. According to the report, these days there's an SUV rolling out of the factory in Chicago nearly every minute.

Ford didn't immediately respond to a request for comment.

a car parked in a parking lot© Provided by CBS Interactive Inc.
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