Sport: Serena Williams defends Nike as it faces criticism from athletes - - PressFrom - US
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SportSerena Williams defends Nike as it faces criticism from athletes

19:00  28 may  2019
19:00  28 may  2019 Source:   cbsnews.com

Allyson Felix denounces Nike for failing to financially support athletes during pregnancy

Allyson Felix denounces Nike for failing to financially support athletes during pregnancy Allyson Felix denounces Nike for failing to financially support athletes during pregnancy

Serena Williams says Nike has learned from its mistake after the sporstwear giant changed its policy having faced criticism for freezing sponsorship payments to several pregnant athletes . Nike said on Friday that it would waive performance-pay reductions for 12 months for athletes who have a baby

PARIS (Reuters) – Serena Williams says Nike has learned from its mistake after the sporstwear giant changed its policy having faced criticism for freezing sponsorship payments to several pregnant athletes . Nike said on Friday that it would waive performance-pay reductions for 12 months for

Serena Williams defends Nike as it faces criticism from athletes© Provided by CBS Interactive Inc. Serena Williams of the United States plays a forehand during her ladies singles first-round match against Vitalia Diatchenko of Russia during day two of the French Open at Roland Garros on May 27, 2019, in Paris, France.

Serena Williams won her first-round match at the French Open Monday, where the 23-time Grand Slam champion wore a Nike collaboration. Her cape-like jacket had the French words for "Champion," "Queen," "Goddess" and "Mother" printed on it.

After the match, Williams defended her longtime sponsor, which has recently been criticized by other female athletes for "reducing" sponsorship payments during and after pregnancy. Nike has strongly defended her after her infamous catsuit outfit was banned by the French Tennis Association last year.

Nike to End Financial Penalties for Pregnant Athletes After Backlash on Contract Protections

Nike to End Financial Penalties for Pregnant Athletes After Backlash on Contract Protections Nike will not financially penalize sponsored athletes who become pregnant after criticism against the company has mounted in the last few weeks, reports Bloomberg and The New York Times. According to the outlets, the company said it would waive performance-pay reductions for 12 months for athletes "who decide to have a baby" and will add terms that reinforce the policy for female athletes into contracts. Bloomberg first reported on a memo from company vice president Amy Montagne addressed to all Nike employees Friday that announced the changes.

Serena Williams has given her support to fellow Nike endorsed athlete Colin Kaepernick, despite the The story has attracted attention from many sides including criticism from President Donald Trump, who said in an interview to The Daily Caller that Nike 's decision sends "a terrible message."

Serena Williams says Nike has learned from its mistake after the sporstwear giant changed its policy having faced criticism for freezing sponsorship payments to several pregnant athletes . Serena Williams of the U.S. in action during her first round match against Russia's Vitalia Diatchenko.

Williams said she has faith in Nike's policies toward female athletes.

"They're doing better, and that's what it's about — it's about learning from mistakes and doing better," Williams said.

In a post-match press conference Monday, Williams said Nike showed up for her when she was pregnant with her daughter in 2017.

"It started with making a statement with me, and they said they want to make a change, and they want to support women that want to have families," she said.

Williams was responding to recent New York Times op-eds of several current and former Nike-sponsored athletes in which they spoke about the financial penalties they faced if they became pregnant. The Times reports Williams kept her Nike sponsorship deal while pregnant.

Serena Williams debuts bold zebra-striped outfit in bold fashion statement at French Open

Serena Williams debuts bold zebra-striped outfit in bold fashion statement at French Open One year after her French Open catsuit stirred up controversy, Serena Williams was back at Rowland Garros Monday making another bold fashion statement. Williams was dressed in a zebra-striped outfit designed by Nike for her first-round match against Russian Vitalia Diatchenko in Paris. The black-and-white athletic dress also featured a warm-up cape with the words, "mother, champion, queen, goddess" emblazoned on it in French — as a nod to her hosts. Williams, in quest of her 24th Grand Slam of her career, started off Monday's match shaky before coming back for a three-set win.

Today, as Serena Williams steps on the court in Flushing, Nike releases its latest Just Do It film, Voice of Belief. By blending archival and match footage with a voiceover by Serena ’s father and first coach, Richard Williams , the spot highlights Serena ’s dream-come-true of winning the major.

Other athletes include Serena Williams , LeBron James, Odell Beckham Jr., Lacey Baker and Shaquem Griffin, all known for pushing barriers and shaping conversations on race Kaepernick is just one of several athletes -turned-changemakers that Nike will spotlight in its latest "Just Do It " campaign.

"So if they want to call you crazy, fine. Show them what crazy can do," the Nike "Dream Crazier" commercial voice-over said to its viewers.

Olympic runner Alysia Montaño, a mom of two, slammed Nike in her video op-ed which echoed Nike's commercial.

"If we want to be an athlete and a mother, well that's just crazy," Montaño said.

In a statement overnight, Montaño said Serena was right about learning from mistakes, but she said, "It is an absolute mistake to continuously accept verbal affirmations. We need action to follow suit."

Earlier this month, Montaño told "CBS This Morning" advertising needs to match reality.

"I want to see, not just Nike, the sports industry implement practices in place that specifically protect female athletes, and that includes clauses for maternity and pregnancy," she said.

In 2018, the Bureau of Labor Statistics said that only 17 percent of workers in the United States had access to paid family leave. That's something Williams' husband, Reddit co-founder Alexis Ohanian, wants to see change. He spoke with CBS News when he launched a parental leave campaign with Dove.

Serena crushes Nara to reach French Open third round

Serena crushes Nara to reach French Open third round Serena Williams put her nervy start to the French Open behind her by thrashing Japanese qualifier Kurumi Nara on Thursday to step up her bid for a record-equalling 24th Grand Slam title. 

Serena Williams on Saturday defended the president of the French Tennis Federation, who faced a backlash after saying he intended to ban outfits like the form-fitting catsuit Williams wore in this year’s French Open.

Serena Williams narrates Nike 's ad about the obstacles and double standards faced by female athletes . “ Nike continues to champion female athletes and change the game for women in sports as it has for more than 40 years—inspiring and enabling female athletes of all levels to achieve their

"Ultimately, the goal here is to get a federal law passed that makes parental leave something that's available to every American citizen," he said.

After the criticism, Nike issued a statement saying that in 2018 it "created an official policy standardizing our approach across all sports, so no female athlete is penalized financially for pregnancy."

Two congresswomen have asked Nike for specifics about current protections for women who become pregnant.

Related slideshow: Best of the French Open (Provided by imagn)

Serena Williams defends Nike as it faces criticism from athletes
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