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SportSerena Williams is the first athlete on Forbes’ Richest Self-Made Women list

17:57  04 june  2019
17:57  04 june  2019 Source:   ftw.usatoday.com

Fendrich on Tennis: 'Bienvenue a Paris,' Serena Williams

Fendrich on Tennis: 'Bienvenue a Paris,' Serena Williams Welcome back to Paris, Serena Williams. The tennis world can't wait to find out exactly how that bothersome left knee is holding up. (AP Photo/Michel Euler, File) Welcome back to Paris, Serena Williams. The tennis world can't wait to find out exactly how that bothe Williams practiced at the French Open's redesigned main stadium on Monday — alas, Court Philippe Chatrier's retractable roof won't be ready until next year — and will want to get some more work in over the coming days, given how little she's played on clay courts lately.

America's Richest Self - Made Women . The U.S. Open was the first tournament to offer equal prize money to men and women , in 1973, and tennis remains the prime outlet for Only 16 athletes on the planet made more than Williams over the past 12 months from endorsements, and she made twice

Inside Forbes ’ ranking of the country's most successful self - made women entrepreneurs and executives as measured by their net worths.

Serena Williams is the first athlete on Forbes’ Richest Self-Made Women list© USA TODAY USA TODAY

Serena Williams' empire is about so much more than powerful serves and 23 Grand Slam titles, and thanks to her success on the court and her business acumen, she's the first athlete on Forbes' recently released annual list of the Richest Self-Made Women list.

The magazine estimates estimates Williams' net worth at $225 million, putting her at No. 80 on the list, which also includes celebrities like Oprah Winfrey (No. 10), Beyoncé Knowles (No. 51) and Kim Kardashian West (No. 57).

In addition to making $29 million in the last year - largely thanks to endorsement deals with Nike and JPMorgan Chase - Serena has invested in 34 startup companies over the last five years, Forbes reported. She also recently started Serena Ventures, which focuses on companies founded by women and people of color.

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Inside Forbes ’ ranking of the country’s most successful women entrepreneurs and executives as measured by their net worths. America's Richest Self - Made Women . The List . Spreadsheet. Reprints. PODCAST: Why Cristiano Ronaldo Is The World's Highest-Earning Athlete .

America's Richest Self - Made Women . Serena Williams has dominated her sport for 15 years, in a way that few other athletes have. Tennis players dominate the highest-paid female athletes with eight of the top 10. It is the one major sport where, when comparing men and women , the money is

As she explained to Forbes:

"I want to be in the infrastructure. I want to be the brand, instead of just being the face."

More than 60 percent of Serena's investments have gone to companies led by women of color, which is significantly higher than national trends. She is invested in companies related to e-commerce, fashion, food and health, among others.

Williams has reportedly invested just $6 million into those 34 startups, and Serena Ventures values the portfolio at more than $10 million. Some of the best performing companies she's backed include Billie, Daily Harvest, MasterClass and The Wing, per Forbes. She also has her own online clothing line, S by Serena.

Serena Williams debuts bold zebra-striped outfit in bold fashion statement at French Open

Serena Williams debuts bold zebra-striped outfit in bold fashion statement at French Open One year after her French Open catsuit stirred up controversy, Serena Williams was back at Rowland Garros Monday making another bold fashion statement. Williams was dressed in a zebra-striped outfit designed by Nike for her first-round match against Russian Vitalia Diatchenko in Paris. The black-and-white athletic dress also featured a warm-up cape with the words, "mother, champion, queen, goddess" emblazoned on it in French — as a nod to her hosts. Williams, in quest of her 24th Grand Slam of her career, started off Monday's match shaky before coming back for a three-set win.

Women were shut out for the first time on Forbes ' annual look at the world's 100 highest-paid athletes . Blame a rising cutoff and an extended There had always been at least one female tennis player, and as many as three, making the cut. Serena Williams is the top-earning female athlete

America's Richest Self - Made Women . Forbes ’ highest-paid athletes is an all-male affair for the first time since we expanded it to at least 50 people in 2010. Li Na, Maria Sharapova and Serena Williams were list regulars, but Li retired in 2014 and Sharapova is still dealing with the aftermath of

And in addition to relying on her own instincts, Williams also said she's "leaning" on husband Alexis Ohanian, the cofounder of Reddit.

More via Forbes:

The only way to find enough of those companies right now is to nurture them early, something that Williams got hooked on after investing and losing (eventually) $250,000 in a startup in the years before Serena Ventures. "I learned you can't overspend, but I also learned that I love seed investing," she says. Of the 34 companies she's backed through Serena Ventures, more than three quarters are early-stage.

"It's fun to get in there. I don't gamble. I don't jump off buildings," says Williams. "I'm the most non-taking-a-chance kind of a person, but I felt like seed was where we wanted to be."

But of course, Williams is arguably the greatest tennis player ever, so that factors into her wealth as well. According to Forbes, her career $89 million prize money is twice as much as any other female athlete, and she is partnered with more than a dozen companies.

Serena Williams defends Nike as it faces criticism from athletes

Serena Williams defends Nike as it faces criticism from athletes Serena Williams' longtime sponsor has been criticized by female athletes for "reducing" sponsorship payments during and after pregnancy . Nike has strongly defended her after her infamous catsuit outfit was banned by the French Tennis Association last year. Williams said she has faith in Nike's policies toward female athletes. "They're doing better, and that's what it's about — it's about learning from mistakes and doing better," Williams said. In a post-match press conference Monday, Williams said Nike showed up for her when she was pregnant with her daughter in 2017.

The 100 top-earning athletes hail from 21 countries and compete in 11 sports with Americans and basketball players the most prevalent. Over the last 12 months, they banked a cumulative .11 billion with 29% derived from endorsements and appearances.

America's Richest Self - Made Women . Serena Williams lost the French Open final Saturday to Garbine Muguruza. It marked her third failed attempt to win That makes her the world’s highest-paid female athlete over that span, unseating Maria Sharapova, who had held the title the past 11 years.

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Serena Williams is only woman on Forbes' 2019 list of highest-paid athletes.
The lack of another female athlete comes at a time when the issue of gender pay inequity in professional sports has gained attention.

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