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Sport Nickelodeon will air NFL wild-card game in specially produced broadcast

01:25  01 april  2020
01:25  01 april  2020 Source:   sports.yahoo.com

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A wild card (variously spelled wildcard or wild - card ; also known as at-large berth or at-large bid) is a tournament or playoff berth awarded to an individual or team that fails to qualify in the normal way

The television rights to broadcast National Football League ( NFL ) games are the most lucrative and expensive rights of any American sport.

Get your SpongeBob SquarePants memes ready next January, because playoff football is coming to Nickelodeon.

a group of stuffed animals: Could Patrick and SpongeBob be part of a specially produced broadcast of an NFL playoff game for Nickelodeon? (Photo by Victor Chavez/Getty Images) © Provided by Yahoo! Sports Could Patrick and SpongeBob be part of a specially produced broadcast of an NFL playoff game for Nickelodeon? (Photo by Victor Chavez/Getty Images)

NFL team owners voted to expand the playoff format from 12 to 14 teams on Tuesday. This will create two additional wild-card playoff games per year, which the team owners voted to broadcast on two of its regular broadcast partners, NBC and CBS.

Both games, however, also will be aired on different platforms. NBC will air its extra game — which will be broadcast at 8:15 p.m. ET on Jan. 10 — on Peacock, its new streaming service, and Spanish-language network Telemundo. CBS will show its game on Nickelodeon, the popular children’s cable station, via a separately produced telecast. 

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The 2019 American League Wild Card Game was a play-in game during Major League Baseball's (MLB) 2019 Postseason contested between the American League 's two wild card teams, the Oakland Athletics and Tampa Bay Rays.

The official site of the 2019 NFL Schedule. Weekly view of the schedules including links to tickets, broadcast channels, and printable views. GAME ACCESS Wild Card Weekend.

The Nickelodeon game, which will be broadcast at 4:40 p.m. ET on Jan. 10, will be tailored for a younger audience.

“The youth demographic is very important — there are plenty of young fans, and we want to continue to bring the game to the young fans,” NFL executive vice president Brian Rolapp told reporters on a conference call Tuesday. “This was an idea that CBS had in order to do that was to create a special production for them, but I think it’s very similar to NBC thinking, ‘How do we actually create a separate telecast to reach the Hispanic fan base?’ And that was on Telemundo.”

Rolapp said the NFL is always asking itself how to reach as many viewers as possible.

Nickelodeon has been a staple in American homes since 1977, and continues to resonate with multiple generations of Americans. 

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The following is a list of the national television and radio networks and announcers who have covered the Major League Baseball Wild Card Games throughout the years. It does not include any announcers who may have appeared on local radio broadcasts produced by the participating teams.

Main article: National Football League on television. All regular-season and postseason games are shown in the U.S. on one of five For those regular season games aired exclusively on NFL Network or ESPN, they are also simulcast on a local broadcast station in each of the home markets of the two

Those hoping to hear that the network will find a way to weave its assortment of classic television shows — ranging from the aforementioned SpongeBob to “Double Dare” to “Legends of the Hidden Temple” — into the playoff broadcast will have to wait a little longer for details.

“What we expect it to be like, we’re not sure yet,” Rolapp said. “There’s a lot of planning and work that will go into that, and CBS Viacom will be hard at work at that.”

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