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World disillusionment for sponsors

09:55  30 july  2021
09:55  30 july  2021 Source:   sports.fr

Sponsors of Tokyo's unpopular Olympics face branding dilemma

  Sponsors of Tokyo's unpopular Olympics face branding dilemma Top Japanese Olympic sponsors are skipping the opening ceremony and scaling back their advertising ambitions as deep public opposition renders the Tokyo Games a "toxic" proposition. Panasonic, Bridgestone, Fujitsu and tech group NEC, all Tokyo 2020 sponsors, told AFP their top brass will skip the opening. Toyota also said Monday it had scrapped plans to run an Olympic-linked campaign in Japan, where opinion polls have consistently revealed public antipathy to holding the virus-postponed Games this summer.

JO de Tokyo – Escrime (H) : Désillusion pour l’équipe de France d’épée © supplied by sports.fr OJ of Tokyo - fencing (h): disillusionment for the France sword team

This is a defeat that we had not seen coming! If French fleets have written a story page on Thursday by winning the first tricolor medal in the discipline since 1984, the men's male sword team went completely through, while she had won the silver medal In 2000, and the gold medal in 2004, 2008 and 2016 (the event was not on the Olympic program in London in 2012). The Blues were eliminated from the quarter-finals by Japan, on the 45-44 score! led by the 2020 Romain Cannone Olympic Champion, the 2018 Yannick Borel World Champion and the 2019 Team World Champion Alexandre Bardenet, the France team has never been able to detach from the Japanese and finally ended on The last touch.

'Glee' Star Becca Tobin Says Naya Rivera's Son Josey Is 'the Best Kid' (Exclusive)

  'Glee' Star Becca Tobin Says Naya Rivera's Son Josey Is 'the Best Kid' (Exclusive) Tobin guest co-hosted Thursday's Entertainment Tonight and also chatted about her new show, 'Turner & Hooch,' and LadyGang.The 35-year-old actress and one-third of the LadyGang starred as Kitty Wilde on the Fox musical series. While co-hosting Thursday's Entertainment Tonight, Tobin recalled working with Rivera and gushed about how the late star's son, Josey, is "the best kid.

???????????? What a desappointment ! The French Sword France team sees its medal dream fly after a short defeat against Japan. A first lapel of the male sword at the Olympic Games from Sydney in 2000 # Tokyo2020

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- France TV sport (@ francetvsport) July 30, 2021


Video: Basketball - France dominates Team USA (Dailymotion)

Borel still disappoints

Borel had yet put the blues on the right track by winning the first 5-3 assault against Yamada, then Cannone has been forced to zero against kano (9-7 in total) before Bardenet dominates a touch of a touch (15-12). Cannone, on whom the French necessarily counted many, lost the first assault of the Blues at the fourth, 3-5 against Yamada, and Japan relocated to 18-17. Borel has revived three touches in advance to France, beating Uyama 25-22, but Bardenet then tilted against Kano, who handed out Japan to equal (27-27). France again resumed the advantage, thanks to Cannone, winner of Uyama (35-33), then Yamada brought Japan to -2 against Bardenet (38-36), before Borel, already disappointing during The individual test, does not burn 6-9 during the last assault against Kano, including the final touch at 44-44. What a desappointment ! The blues then had to recover from their emotions to play the ranking matches for the 5th-8th place. And it started well with a victory 45-37 against Switzerland. The French will end fifth or sixth depending on whether they beat or not Ukraine. But that will not console them.

Tokyo Olympics cost $15.4 billion. What else could that buy? .
TOKYO (AP) — The official price tag for the Tokyo Olympics in $15.4 billion, which a University of Oxford study says is the most expensive on record. What else could those billions buy? The ballpark figure for building a 300-bed hospital in Japan in $55 million. So you could put up almost 300 of these. The average elementary school in Japan costs about $13 million. For that price, you get 1,200 schools. A quick search finds a Boeing 747 is priced at roughly $400 million. Voila: 38 jumbo jets for the cost of the Tokyo Olympics.The point is, Olympic Games are costly and may bump aside other priorities.

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